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IAA Mobility 2021: How much startup does the mobility trade fair offer?

The IAA is taking place in Munich for the first time this year and has reinvented itself: The former auto show aims to succeed as a modern mobility conference. We've gathered some impressions from the exhibition halls and the 'Open Space' in Munich's city center.

September 7, 2021 5 min reading time

Max-Joseph-Platz in front of the State Opera is greener than usual. This could be due to the BMW Group's booth here, which, under the motto "Re:Imagine Today," aims to focus on topics such as the BMW Group's sustainability strategy with a focus on the circular economy. Access to the open spaces in the city center is free for interested parties, subject to the 3G regulations. (Photo: R.Bruckschlögl – Munich Startup)
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