In the Xplore Market Pioneer program of the UnternehmerTUM Founders learn to combine value-oriented and commercial thinking and develop a successful strategy. The focus is on market validation – from sales to pilot customers, from pricing to product development. Topics such as selling founders, attracting talent, financing, and the sales mindset are also covered. Participants can expect six weeks of startup development, consisting of online and offline training with applied insights from startup experts, as well as individual coaching.
Who is Xplore Market Pioneer aimed at?
The program is suitable for startup teams that
- have a validated technology-based solution,
- who want to achieve market maturity and refine their strategy,
- want to validate their market and prepare to win their first customer,
- want to market their first product,
- look for financing strategies.
This is how the program works
Xplore Market Pioneer is a hybrid part-time program that requires a time investment of five to ten hours per week. This includes:
- The kick-off event to get to know all participating startups.
- Two to three online sessions per week with group training and expert knowledge.
- A total of eight hours of optional coaching with assessments and feedback.
- Various on-site sessions in Garching and at Urban Colab.
- The Final Pitch Event, where participants can present their startup ideas to a jury of internal and external VCs.
Interested startups can find all information about Xplore Market Pioneer and the possibility to apply online on the Website for the programThe application deadline is January 19, 2025.
