{"id":90134,"date":"2023-04-03T09:10:00","date_gmt":"2023-04-03T07:10:00","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=90134"},"modified":"2024-06-17T10:43:50","modified_gmt":"2024-06-17T08:43:50","slug":"greencent-7-questions","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/90134\/greencent-7-questions\/","title":{"rendered":"Greencent: Sustainable marketing and reward in one"},"content":{"rendered":"
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Munich Startup:<\/strong><\/em> What does your startup do? What problem do you solve?<\/strong><\/p>\n\n\n\n

En\u00e9e Bussac, Greencent: <\/em>Greencent is a loyalty system<\/a>, which rewards environmental friendliness. Individuals receive loyalty points through our app. We reward according to the principle "1 kg of CO2 saved2<\/sub> = 1 Greencent\u201d. We measure and report the savings of CO2<\/sub>-Emissions of our users for the benefit of our customers who are public or private organizations (e.g. a city).<\/p>\n\n\n\n

We then acquire partner stores that add value to the Greencent by creating offers on our marketplace. Our users can then spend their Greencents there. For these stores, we act as a marketing tool based solely on environmental friendliness. This helps our customers meet their own goals as well as the requirements of European environmental regulations.<\/p>\n\n\n\n

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Interview with founder En\u00e9e Bussac.<\/figcaption><\/figure><\/div>\n\n\n\n

The less CO2<\/sub> the more loyalty points<\/h2>\n\n\n\n

Munich Startup:<\/strong><\/em> But that's been around for a long time!<\/strong> <\/p>\n\n\n\n

Greencent: <\/em>Many apps reward individuals for moving or CO2<\/sub> We differ from these companies in that our reward is based exclusively on the most relevant and well-known measure of environmental pollution: CO2<\/sub>. This gives our system three key advantages. The system...:<\/p>\n\n\n\n