{"id":76066,"date":"2021-09-23T08:21:00","date_gmt":"2021-09-23T06:21:00","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=76066"},"modified":"2021-09-22T16:05:10","modified_gmt":"2021-09-22T14:05:10","slug":"investors-give-air-up-another-40-million-euros","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/76066\/investors-give-air-up-another-40-million-euros\/","title":{"rendered":"Investors give Air Up another 40 million euros"},"content":{"rendered":"<div class=\"entry-content\">\n<p>Air Up intends to use the fresh capital to finance its growth. Since the beginning of the year alone, the number of employees has doubled. Furthermore, <a href=\"\/en\/startups\/air-up\/\">Munich<\/a> to Great Britain and Switzerland. Now, other countries in Europe and the USA are to follow. Air Up already supplies 1 million customers in Europe and expects sales of 100 million euros this year. Additional products and production facilities are planned. Co-founder <strong><a href=\"\/en\/60345\/corona-update-air-up\/\">Lena J\u00fcngst<\/a> <\/strong>says:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>&quot;We are proud of the renewed trust our existing investors have placed in us. We knew our idea had the potential, but we never expected such a success. We struck a chord with our exceptional product and were almost unable to meet the high customer demand. We are pleased to prove that with an innovative idea and a healthy dose of pragmatism, you can truly bring about change. This underscores our vision of revolutionizing the global beverage market and demonstrates that health and sustainability can also be economically attractive!&quot;<\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Air Up: \u201cMaking fragrance-based drinking the new normal\u201d<\/h2>\n\n\n\n<p><strong>Niccolo Manzoni<\/strong>, Managing Partner at investor Five Seasons Ventures, says:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>&quot;At Five Seasons Ventures, we support future market leaders in the foodtech sector. The Air-Up team has consistently demonstrated the vision, ambition, and ability to execute to be just that. Within a very short period of time, the company has achieved tremendous success \u2013 and this in a virtually saturated market with well-known consumer desires: drinking more water, using fewer plastic bottles, and enjoying fewer unhealthy beverages. This latest capital injection enables Air Up to enter the global stage and make scent-based drinking the new normal.&quot;<\/p><\/blockquote>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Air Up flavors water using fragrances alone. Following a Series A financing round in January, investors Pepsi, Ippen Media, Five Seasons Ventures, and Oyster Bay are now injecting an additional \u20ac40 million into the Munich-based company.<\/p>","protected":false},"author":26,"featured_media":76067,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5633,1],"tags":[3856,52,2538],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Investoren geben Air Up weitere 40 Millionen Euro - Munich Startup<\/title>\n<meta name=\"description\" content=\"Air Up aromatisiert Wasser alleine durch Duftstoffe. Die Investoren schie\u00dfen weitere 40 Millionen Euro ins M\u00fcnchner Unternehmen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/76066\/investors-give-air-up-another-40-million-euros\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Investoren geben Air Up weitere 40 Millionen Euro - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Air Up aromatisiert Wasser alleine durch Duftstoffe. Die Investoren schie\u00dfen weitere 40 Millionen Euro ins M\u00fcnchner Unternehmen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/76066\/investors-give-air-up-another-40-million-euros\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-23T06:21:00+00:00\" \/>\n<meta name=\"author\" content=\"Simon Tischer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Simon Tischer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/76066\/investoren-geben-air-up-weitere-40-millionen-euro\/\",\"url\":\"https:\/\/cms.munich-startup.net\/76066\/investoren-geben-air-up-weitere-40-millionen-euro\/\",\"name\":\"Investoren geben Air Up weitere 40 Millionen Euro - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/76066\/investoren-geben-air-up-weitere-40-millionen-euro\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/76066\/investoren-geben-air-up-weitere-40-millionen-euro\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2021\/09\/Founders_air-up.jpg\",\"datePublished\":\"2021-09-23T06:21:00+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/cab6cd082a88a9e4b2d6ca61a9031a4d\"},\"description\":\"Air Up aromatisiert Wasser alleine durch Duftstoffe. 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