{"id":38274,"date":"2018-07-20T08:06:51","date_gmt":"2018-07-20T06:06:51","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=38274"},"modified":"2022-06-28T08:21:57","modified_gmt":"2022-06-28T06:21:57","slug":"rike-brand","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/38274\/rike-brand\/","title":{"rendered":"Founder&#039;s secret weapon: A water pistol \u2013 Interview with Rike Brand from Spyra"},"content":{"rendered":"<div class=\"entry-content\"><p><strong>Rike Brand is versatile. She is an ethnologist and holds a Master&#039;s in Public Policy \u2014 and is also quite versatile in other ways: First, she co-founded the Munich-based wave power startup <a href=\"\/en\/35500\/sinn-power-financing\/\" target=\"_blank\" rel=\"noopener noreferrer\">SINN Power<\/a>Then she founded the water pistol startup with two other partners <a href=\"\/en\/28496\/7-questions-for-spyra\/\" target=\"_blank\" rel=\"noopener noreferrer\">Spyra<\/a>She&#039;s done a lot of bootstrapping and is preparing for the current crowdfunding campaign. Read what else is on Rike Brand&#039;s mind in our interview.<\/strong><\/p>\n<p><strong>What motivated you to start the company?<\/strong><\/p>\n<p>The potential of the idea! It convinced me so much from the beginning that I absolutely wanted to make it a reality. It would simply be a waste not to try.<\/p>\n<p><strong>Did you have any role models when you started your business?<\/strong><\/p>\n<p>I met Philipp Sinn, the founder of <a href=\"\/en\/36544\/7-questions-sense-power\/\" target=\"_blank\" rel=\"noopener noreferrer\">SINN Power<\/a>, as a co-founder during the early years. What impresses me about Philipp is that he never loses confidence, even during the inevitable, difficult phases of building a company. This not only motivates his team enormously, but has also sailed his startup safely through many storms.<\/p>\n<p><strong>&nbsp;When and where do you get the best ideas?<\/strong><\/p>\n<p>When I read. No matter the topic, there&#039;s always a parallel film playing, full of associations, and I think: Hey, this could be useful for the project I&#039;m working on!<\/p>\n<h3>\u201cPanic-resistant and little fear of failure\u201d<\/h3>\n<p><strong>Your greatest talent?<\/strong><\/p>\n<p>I&#039;m relatively resistant to panic and have little fear of failure. I&#039;m convinced that things will always work out somehow.<\/p>\n<p><strong>&nbsp;The biggest mistake you have ever made?<\/strong><\/p>\n<p>I used to think I always knew exactly what I wanted to achieve. But then, as soon as I thought I&#039;d &quot;arrived,&quot; things always turned out differently. Today, I question myself and my motivations more often and more critically.<\/p>\n<h3>Secret weapon: A water pistol<\/h3>\n<p><strong>&nbsp;Your secret weapon when networking?<\/strong><\/p>\n<p>A water pistol in your hand. That always gets you talking.<\/p>\n<p><strong>&nbsp;Do you think it is important that more women start businesses in Germany?<\/strong><\/p>\n<p>Every good idea deserves to be realized, whether by women or men. However, the startup scene would generally benefit from a bit more diversity.<\/p>\n<p><strong>The three worst prejudices you have encountered in your everyday life as a founder?<\/strong><\/p>\n<p>I just can&#039;t think of anything that isn&#039;t actually true \ud83d\ude09<\/p>\n<p><strong>What\u2019s on top of your desk right now?<\/strong><\/p>\n<p>My smartphone. It&#039;s very important to me to stay in constant contact with Spyra&#039;s growing water gun community via Facebook, Instagram, and our website, and to personally answer every question and comment as quickly as possible.<\/p>\n<p><strong>Where are you going on holiday next?<\/strong><\/p>\n<p>To the Slovenian mountains\u2014but only after our Kickstarter campaign in July. Then the phone will stay at home.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Rike Brand is versatile. She&#039;s an ethnologist and holds a master&#039;s degree in public policy\u2014and is also quite versatile in other ways: First, she co-founded the Munich wave-power startup SINN Power. Then, with two other partners, she founded the water pistol startup Spyra. A lot of bootstrapping lies behind her, and preparations for the...<\/p>","protected":false},"author":22,"featured_media":38275,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5636,5638,1083,4586],"tags":[891,3121,2697,1782],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gr\u00fcnder-Geheimwaffe: Eine Wasserpistole - Rike Brand von Spyra im Interview - Munich Startup<\/title>\n<meta name=\"description\" content=\"Rike Brand ist vielseitig: Die Ethnologin war erst Mitgr\u00fcnderin bei SINN Power, dann gr\u00fcndete sie das Wasserpistolen-Startup Spyra.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/38274\/rike-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gr\u00fcnder-Geheimwaffe: Eine Wasserpistole - Rike Brand von Spyra im Interview - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Rike Brand ist vielseitig: Die Ethnologin war erst Mitgr\u00fcnderin bei SINN Power, dann gr\u00fcndete sie das Wasserpistolen-Startup Spyra.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/38274\/rike-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-20T06:06:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-28T06:21:57+00:00\" \/>\n<meta name=\"author\" content=\"Helen Duran\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Helen Duran\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/38274\/rike-brand\/\",\"url\":\"https:\/\/cms.munich-startup.net\/38274\/rike-brand\/\",\"name\":\"Gr\u00fcnder-Geheimwaffe: Eine Wasserpistole - Rike Brand von Spyra im Interview - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/38274\/rike-brand\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/38274\/rike-brand\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/07\/Rike_Spyra-GmbH.jpg\",\"datePublished\":\"2018-07-20T06:06:51+00:00\",\"dateModified\":\"2022-06-28T06:21:57+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e\"},\"description\":\"Rike Brand ist vielseitig: Die Ethnologin war erst Mitgr\u00fcnderin bei SINN Power, dann gr\u00fcndete sie das Wasserpistolen-Startup Spyra.\",\"breadcrumb\":{\"@id\":\"https:\/\/cms.munich-startup.net\/38274\/rike-brand\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cms.munich-startup.net\/38274\/rike-brand\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/38274\/rike-brand\/#primaryimage\",\"url\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/07\/Rike_Spyra-GmbH.jpg\",\"contentUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/07\/Rike_Spyra-GmbH.jpg\",\"width\":1000,\"height\":667,\"caption\":\"spyra rike brand\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cms.munich-startup.net\/38274\/rike-brand\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cms.munich-startup.net\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Gr\u00fcnder-Geheimwaffe: Eine Wasserpistole &#8211; 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