{"id":37047,"date":"2018-06-11T17:35:49","date_gmt":"2018-06-11T15:35:49","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=37047"},"modified":"2019-01-14T16:16:45","modified_gmt":"2019-01-14T15:16:45","slug":"cebit-2018-dark-side","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/","title":{"rendered":"Cebit 2018 \u2013 The dark side of technology"},"content":{"rendered":"<div class=\"entry-content\"><p><strong>What will the &quot;new&quot; Cebit be like? A bit of color, lots of English buzzwords from the startup industry, and music to go with it \u2013 will this turn the IT trade fair into a festival? Will the fair succeed in attracting visitors and retaining exhibitors? Munich Startup has already taken a look around before the official start of the fair.<\/strong><\/p>\n<p>Cebit, originally a spin-off of the Hannover Messe Industrie (HMI) as the &quot;Center for Office and Information Technology,&quot; has attracted steadily increasing numbers of visitors since 1986. However, somehow, at some point, the trade fair lost its momentum. Groundbreaking innovations were presented at other conferences. Therefore, starting this year, everything will be different.<\/p>\n<figure id=\"attachment_37059\" aria-labelledby=\"figcaption_attachment_37059\" class=\"wp-caption alignright\" ><a href=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-DSC01019.jpg\"><img decoding=\"async\" class=\"wp-image-37059 size-medium\" src=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-DSC01019-440x248.jpg\" alt=\"Festival site under construction\" width=\"440\" height=\"248\" srcset=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-DSC01019-440x248.jpg 440w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-DSC01019-600x338.jpg 600w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-DSC01019-768x432.jpg 768w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-DSC01019-1200x675.jpg 1200w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-DSC01019-880x495.jpg 880w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-DSC01019.jpg 1280w\" sizes=\"(max-width: 440px) 100vw, 440px\" \/><\/a><figcaption id=\"figcaption_attachment_37059\" class=\"wp-caption-text\">The festival grounds are under construction \u2013 there&#039;s a Ferris wheel, flying dinner, a standing wave, beer benches, deck chairs. And the most important networking tool: sunshine.<\/figcaption><\/figure>\n<p>The trade fair aims to appeal to young companies, retain technology leaders, and attract new visitors. In 2018, there will be a drone battle, more startup pitches than before, a fuck-up night, business speed dating, and much more. What may be new formats for long-time trade fair visitors has long been routine for the startup scene. What would also be bold: if the &#039;smart mobility&#039; solutions could actually be experienced as a real outdoor test field. If service robots were used as additional information points. If what is discussed in the conference area on the so-called &quot;Take Off Monday&quot; were actually put into practice.<\/p>\n<p>And if you think that\u2019s too much criticism:<\/p>\n<blockquote><p>\u201cThe critic is the true optimist,\u201d<\/p><\/blockquote>\n<p>so <strong>Jaron Lanier,<\/strong> Keynote speaker and VR icon, who has been a guest at Cebit since the 1980s. He argues that pessimists and those who point out what could be done better can ultimately make the world a better place with their ideas.<\/p>\n<h3>\u201dAI-driven mind control machine\u201d<\/h3>\n<figure id=\"attachment_37066\" aria-labelledby=\"figcaption_attachment_37066\" class=\"wp-caption alignright\" ><a href=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/messe_20180611-165816.jpg\"><img decoding=\"async\" class=\"wp-image-37066 size-medium\" src=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/messe_20180611-165816-293x440.jpg\" alt=\"Jaron Lanier\" width=\"293\" height=\"440\" srcset=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/messe_20180611-165816-293x440.jpg 293w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/messe_20180611-165816-400x600.jpg 400w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/messe_20180611-165816-768x1152.jpg 768w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/messe_20180611-165816-800x1200.jpg 800w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/messe_20180611-165816-587x880.jpg 587w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/messe_20180611-165816.jpg 1500w\" sizes=\"(max-width: 293px) 100vw, 293px\" \/><\/a><figcaption id=\"figcaption_attachment_37066\" class=\"wp-caption-text\">Jaron Lanier&#039;s keynote speech on &quot;Dawn of the New Everything: Encounters with Reality and Virtual Reality.&quot; (Image source: Deutsche Messe)<\/figcaption><\/figure>\n<p>Lanier&#039;s talk is surprising for a technology trade fair. He discusses the dark side of technology, particularly the &quot;behavior manipulation and mass mind control&quot; of individual companies like Google and Facebook. When asked how bad things could get, he responds with comparisons to the fascists&#039; rise to power in World War II and the mafia&#039;s extortion rackets.<\/p>\n<blockquote><p>\u201cI find it terrifying and humiliating [\u2026] that our very best intentions turned into the worst version.\u201d<\/p><\/blockquote>\n<p>says Lanier. As unexpected as his keynote topic may be, his presentation can inspire those developing innovative technologies to take a closer look. Which business model should be chosen? How can society transform for the better through innovation and sustainably benefit from new technologies? How can common approaches be found instead of isolated solutions and silo thinking?<\/p>\n<h3>Cebit: Joint solutions instead of silo thinking?<\/h3>\n<p>Because, as the first glance into the exhibition halls shows, Cebit is a trade fair where outstanding innovations are presented (<em>more about this in our next report<\/em>However, whether it&#039;s autonomous driving, humanoid robotics, IT security, or AI solutions, countless companies around the world are working on the same topics in parallel. This can lead to the creation of better products through competitive pressure. But it&#039;s also worth considering joining forces and working together on revolutionary discoveries.<\/p>\n<p>Cebit may be able to contribute to this with its new, more open festival character. Whether this will actually work remains to be seen, as the trade fair doesn&#039;t officially open until tomorrow. <em>(<a href=\"\/en\/37103\/cebit-2018-dont-be-afraid\/\" target=\"_blank\" rel=\"noopener\">Read more about Cebit in our opening report<\/a>)<\/em>.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>What will the &quot;new&quot; Cebit be like? A bit of color, lots of English buzzwords from the startup industry, and music to go with it \u2013 will this turn the IT trade fair into a festival? Will the fair succeed in attracting visitors and retaining exhibitors? Munich Startup has already taken a look ahead of the official start of the fair. \u2026<\/p>","protected":false},"author":22,"featured_media":37069,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5638,1,1083],"tags":[984],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cebit 2018 - Die dunkle Seite von Technologie - Munich Startup<\/title>\n<meta name=\"description\" content=\"Die Cebit 2018 strotzt vor Buzzwords, inspiriert mit \u00fcberraschenden Gru\u00dfworten und kleidet sich in ein neues Gewand. Erste Eindr\u00fccke.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cebit 2018 - Die dunkle Seite von Technologie - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Die Cebit 2018 strotzt vor Buzzwords, inspiriert mit \u00fcberraschenden Gru\u00dfworten und kleidet sich in ein neues Gewand. Erste Eindr\u00fccke.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-11T15:35:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-14T15:16:45+00:00\" \/>\n<meta name=\"author\" content=\"Helen Duran\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Helen Duran\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/\",\"url\":\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/\",\"name\":\"Cebit 2018 - Die dunkle Seite von Technologie - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-20180611_114904.jpg\",\"datePublished\":\"2018-06-11T15:35:49+00:00\",\"dateModified\":\"2019-01-14T15:16:45+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e\"},\"description\":\"Die Cebit 2018 strotzt vor Buzzwords, inspiriert mit \u00fcberraschenden Gru\u00dfworten und kleidet sich in ein neues Gewand. Erste Eindr\u00fccke.\",\"breadcrumb\":{\"@id\":\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#primaryimage\",\"url\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-20180611_114904.jpg\",\"contentUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-20180611_114904.jpg\",\"width\":1280,\"height\":960,\"caption\":\"cebit\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cms.munich-startup.net\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cebit 2018 &#8211; Die dunkle Seite von Technologie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cms.munich-startup.net\/#website\",\"url\":\"https:\/\/cms.munich-startup.net\/\",\"name\":\"Munich Startup\",\"description\":\"Das offizielle Startup-Portal f\u00fcr M\u00fcnchen\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cms.munich-startup.net\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e\",\"name\":\"Helen Duran\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g\",\"caption\":\"Helen Duran\"},\"description\":\"Als Redakteurin ist die Wirtschaftsgeografin Helen Duran seit 2015 f\u00fcr Euch in der hiesigen Gr\u00fcnderszene unterwegs. Sie ist neugierig auf Eure spannenden Startup-Geschichten!\",\"url\":\"https:\/\/cms.munich-startup.net\/en\/author\/huettl\/\"}]}<\/script>\n<meta property=\"og:image\" content=\"https:\/\/cms.munich-startup.net\/en\/wp-content\/uploads\/2018\/06\/k-20180611_114904.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"960\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cebit 2018 - The dark side of technology - Munich Startup","description":"Cebit 2018 is brimming with buzzwords, inspiring with surprising greetings, and sporting a new look. First impressions.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/","og_locale":"en_US","og_type":"article","og_title":"Cebit 2018 - Die dunkle Seite von Technologie - Munich Startup","og_description":"Die Cebit 2018 strotzt vor Buzzwords, inspiriert mit \u00fcberraschenden Gru\u00dfworten und kleidet sich in ein neues Gewand. Erste Eindr\u00fccke.","og_url":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/","og_site_name":"Munich Startup","article_publisher":"https:\/\/www.facebook.com\/munichstartup\/","article_published_time":"2018-06-11T15:35:49+00:00","article_modified_time":"2019-01-14T15:16:45+00:00","author":"Helen Duran","twitter_card":"summary_large_image","twitter_creator":"@munich_startup","twitter_site":"@munich_startup","twitter_misc":{"Written by":"Helen Duran","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/","url":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/","name":"Cebit 2018 - The dark side of technology - Munich Startup","isPartOf":{"@id":"https:\/\/cms.munich-startup.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#primaryimage"},"image":{"@id":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#primaryimage"},"thumbnailUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-20180611_114904.jpg","datePublished":"2018-06-11T15:35:49+00:00","dateModified":"2019-01-14T15:16:45+00:00","author":{"@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e"},"description":"Cebit 2018 is brimming with buzzwords, inspiring with surprising greetings, and sporting a new look. First impressions.","breadcrumb":{"@id":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#primaryimage","url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-20180611_114904.jpg","contentUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-20180611_114904.jpg","width":1280,"height":960,"caption":"cebit"},{"@type":"BreadcrumbList","@id":"https:\/\/cms.munich-startup.net\/en\/37047\/cebit-2018-dark-side\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cms.munich-startup.net\/"},{"@type":"ListItem","position":2,"name":"Cebit 2018 &#8211; Die dunkle Seite von Technologie"}]},{"@type":"WebSite","@id":"https:\/\/cms.munich-startup.net\/#website","url":"https:\/\/cms.munich-startup.net\/","name":"Munich Startup","description":"The official startup portal for Munich","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cms.munich-startup.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e","name":"Helen Duran","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g","caption":"Helen Duran"},"description":"As an editor, economic geographer Helen Duran has been working for you in the local startup scene since 2015. She&#039;s curious to hear your exciting startup stories!","url":"https:\/\/cms.munich-startup.net\/en\/author\/huettl\/"}]},"og_image":[{"width":1280,"height":960,"url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/06\/k-20180611_114904.jpg","type":"image\/jpeg"}]},"_showyear":"","_inactive":"","_show_financing":"","_hide_on_map":"","_edit_lock":"1547478980:3","_edit_last":"3","_yoast_wpseo_focuskw":"cebit","_yoast_wpseo_metadesc":"Die Cebit 2018 strotzt vor Buzzwords, inspiriert mit \u00fcberraschenden Gru\u00dfworten und kleidet sich in ein neues Gewand. Erste Eindr\u00fccke.","_yoast_wpseo_linkdex":"85","_thumbnail_id":"37069","wbounce_status":"default","_yoast_wpseo_primary_category":"5638","_yoast_wpseo_focuskw_text_input":"cebit","_yoast_wpseo_content_score":"60","ms_image_format":"","_ms_image_format":"","ms_dachzeile":"","_ms_dachzeile":"","ms_bump_post_date":"","_ms_bump_post_date":"","guest_author_name":"","_guest_author_name":"","guest_author_image":"","_guest_author_image":"","guest_author_description":"","_guest_author_description":"","ms_post_image_caption":"","_ms_post_image_caption":"","ms_post_image_credit":"","_ms_post_image_credit":"","suppress_startupbox":"","_suppress_startupbox":"","_yoast_wpseo_estimated-reading-time-minutes":"","_wp_old_date":"","_yoast_wpseo_title":"","_yoast_wpseo_wordproof_timestamp":"","footnotes":"","easy_language_simplification_original_id":"","easy_language_source_language":"","easy_language_simplification_language":"","easy_language_api":"","easy_language_prevent_automatic_mode":"","_wp_old_slug":"","_wp_trash_meta_status":"","_wp_trash_meta_time":"","easy_language_simplification_state_changed_from":"","easy_language_de_EL_changed":"","ms_competition_deadline":"","_ms_competition_deadline":"","_wpbitly":"","enclosure":"","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","wbounce_template":"","wbounce_title":"","wbounce_text":"","wbounce_cta":"","wbounce_url":"","wbounce_override":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_oembed_7131efca3705e16bd9da2c41df237660":"","_oembed_time_7131efca3705e16bd9da2c41df237660":"","_pprredirect_type":"","_pprredirect_url":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","_newsletterglue":"","easy_language_text_language":"","_wp_desired_post_slug":"","_relevanssi_noindex_reason":"","_links":{"self":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/37047"}],"collection":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/comments?post=37047"}],"version-history":[{"count":0,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/37047\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media\/37069"}],"wp:attachment":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media?parent=37047"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/categories?post=37047"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/tags?post=37047"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}