{"id":33531,"date":"2018-02-21T15:45:59","date_gmt":"2018-02-21T14:45:59","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=33531"},"modified":"2019-03-27T09:58:42","modified_gmt":"2019-03-27T08:58:42","slug":"survey-companies-startups","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/33531\/survey-companies-startups\/","title":{"rendered":"Survey: Too many companies ignore startups"},"content":{"rendered":"<div class=\"entry-content\"><p><strong>Whether in finance, the energy sector, healthcare, or retail, startups are active in all industries today. They are innovative, fast, and agile\u2014and yet the vast majority of companies ignore them. This is what a Bitkom survey shows.<br \/>\n<\/strong><\/p>\n<p>Around two-thirds (65 percent) of board members and managing directors of companies with 20 or more employees state that they do not collaborate with startups. This is the result of a representative survey of 505 companies from all sectors commissioned by the digital association Bitkom. Eight percent say they have invested financially in startups, and 28 percent collaborate with them in other ways, such as through startup competitions. But only 14 percent develop new products or services together with startups.<\/p>\n<figure id=\"attachment_33541\" aria-labelledby=\"figcaption_attachment_33541\" class=\"wp-caption aligncenter\" ><a href=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Verhaeltnis-Unternehmen-Start-ups-PG.png\"><img decoding=\"async\" class=\"wp-image-33541 size-medium\" src=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Verhaeltnis-Unternehmen-Start-ups-PG-440x248.png\" alt=\"Bitkom\" width=\"440\" height=\"248\" srcset=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Verhaeltnis-Unternehmen-Start-ups-PG-440x248.png 440w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Verhaeltnis-Unternehmen-Start-ups-PG-600x338.png 600w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Verhaeltnis-Unternehmen-Start-ups-PG-768x432.png 768w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Verhaeltnis-Unternehmen-Start-ups-PG-880x495.png 880w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Verhaeltnis-Unternehmen-Start-ups-PG.png 960w\" sizes=\"(max-width: 440px) 100vw, 440px\" \/><\/a><figcaption id=\"figcaption_attachment_33541\" class=\"wp-caption-text\">\u00a9 Bitkom<\/figcaption><\/figure>\n<h3>Huge opportunities are being missed<\/h3>\n<blockquote><p>\u201cBoth established companies and startups are missing out on huge opportunities if they do not work together more frequently and more closely,\u201d<\/p><\/blockquote>\n<p>says<strong> Bitkom President Achim Berg<\/strong>.<\/p>\n<blockquote><p>\u201cThis gives medium-sized companies as well as corporations the opportunity to bring digital innovations into their companies, and startups can more easily gain a foothold in the market and acquire their first customers.\u201d<\/p><\/blockquote>\n<h3><\/h3>\n<figure id=\"attachment_33543\" aria-labelledby=\"figcaption_attachment_33543\" class=\"wp-caption aligncenter\" ><a href=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Kontakt-Unternehmen-Start-ups-PG.png\"><img decoding=\"async\" class=\"wp-image-33543 size-medium\" src=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Kontakt-Unternehmen-Start-ups-PG-440x248.png\" alt=\"\u00a9 Bitkom\" width=\"440\" height=\"248\" srcset=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Kontakt-Unternehmen-Start-ups-PG-440x248.png 440w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Kontakt-Unternehmen-Start-ups-PG-600x338.png 600w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Kontakt-Unternehmen-Start-ups-PG-768x432.png 768w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Kontakt-Unternehmen-Start-ups-PG-880x495.png 880w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/02\/Kontakt-Unternehmen-Start-ups-PG.png 960w\" sizes=\"(max-width: 440px) 100vw, 440px\" \/><\/a><figcaption id=\"figcaption_attachment_33543\" class=\"wp-caption-text\">\u00a9 Bitkom<\/figcaption><\/figure>\n<h3>The main problem is the lack of contact with founders<\/h3>\n<p>Companies that don&#039;t collaborate with startups usually simply have no contact with founders. This applies to 77 percent of all companies. Around half (56 percent) say they don&#039;t see any added value in the collaboration, and just as many don&#039;t have a specific project in mind. Four out of 10 companies (39 percent) don&#039;t have time for startup collaborations, and one in four (27 percent) lacks the money.<\/p>\n<blockquote><p>\u201cThere is no reason not to at least seek dialogue with startups,\u201d<\/p><\/blockquote>\n<p>says Berg.<\/p>\n<blockquote><p>&quot;A variety of initiatives enable local exchange between established companies and founders. And the nationwide Digital Hub Initiative also brings together companies and startups from leading industries and creates spaces to work together on very specific projects.&quot;<\/p><\/blockquote>\n<p>Numerous examples from the Munich ecosystem demonstrate that collaboration between startups and larger companies can be very fruitful. Companies such as <a href=\"\/en\/31819\/cooperations-startups-corporates\/\" target=\"_blank\" rel=\"noopener\">Konux or Boh\u00e9me told Munich Startup about their experiences<\/a>.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Whether in finance, the energy sector, healthcare, or retail, startups are active in all industries today. They are innovative, fast, and agile\u2014yet the vast majority of companies ignore them. This is shown by a Bitkom survey. Around two-thirds (65 percent) of board members and managing directors...<\/p>","protected":false},"author":3,"featured_media":33545,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5634,1],"tags":[273,157,547],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Umfrage: Zu viele Unternehmen lassen Startups links liegen - Munich Startup<\/title>\n<meta name=\"description\" content=\"Ein Gro\u00dfteil deutscher Unternehmen l\u00e4sst Startups links liegen. Das zeigt eine Bitkom-Umfrage. Doch warum ist das so? Es mangelt vor allem am Kontakt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/33531\/survey-companies-startups\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Umfrage: Zu viele Unternehmen lassen Startups links liegen - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Ein Gro\u00dfteil deutscher Unternehmen l\u00e4sst Startups links liegen. Das zeigt eine Bitkom-Umfrage. Doch warum ist das so? 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