{"id":32238,"date":"2018-06-18T16:40:12","date_gmt":"2018-06-18T14:40:12","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=32238"},"modified":"2018-06-18T16:43:40","modified_gmt":"2018-06-18T14:43:40","slug":"senovation-award","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/32238\/senovation-award\/","title":{"rendered":"SENovation Award: Apply now as a senior-friendly startup!"},"content":{"rendered":"<div class=\"entry-content\"><p><strong>The SENovation Award is a competition focused on the target group of &quot;seniors.&quot; Founders can be as old as they like, but the startups should develop solutions for an aging society. The deadline for submissions is June 30, 2018.<br \/>\n<\/strong><\/p>\n<p>Young, creative, and interested in seniors: a contradiction? Not at all, according to the initiators of the SENovation Award \u2013 the first startup competition for startups dedicated to products and services for older people. After all, in almost all consumer sectors in Germany, those over 65, as the economically strongest demographic, set the tone. Yet, this future market is barely considered by startups.<\/p>\n<p>Many young founders focus on the needs of their own generation, ignoring a multi-billion dollar market: By 2020, the purchasing power of people over 60 worldwide is expected to reach $15 trillion.<\/p>\n<h3>Cars, travel, luxury items \u2014 it&#039;s about more than just care products<\/h3>\n<p>The competition is aimed at startups no more than two years old that have developed offerings specifically for seniors or that specifically target older people with a cross-generational solution. Companies in the start-up phase can also apply with a coherent concept for an age-appropriate product. This includes not only care products, but also cars, travel, household appliances, hobby equipment, and luxury items.<\/p>\n<p>Two winners (teams) will each receive prize money of \u20ac5,000. Both startups will also receive individual support in further developing their business ideas. The competition is sponsored by the German Senior Citizens&#039; League (Deutsche Seniorenliga eV) and the Signal Iduna Group.<\/p>\n<p><strong>Further information on conditions of participation, jury and prize as well as <a href=\"http:\/\/www.senovation-award.de\" target=\"_blank\" rel=\"noopener\">Background information is available here.<\/a> Companies can apply until June 30, 2018.<\/strong><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The SENovation Award now offers a competition focused on the target group of &quot;seniors.&quot; Founders can be as old as they like, but the startups are expected to develop solutions for an aging society. The deadline for entries is June 30, 2018. Young, creative, and interested in seniors: a contradiction? Quite...<\/p>","protected":false},"author":22,"featured_media":32385,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,5635,78],"tags":[2992,249],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SENovation Award: Bewerbt Euch als seniorenfreundliches Startup jetzt! - Munich Startup<\/title>\n<meta name=\"description\" content=\"Mit dem SENovation Award gibt es nun einen Wettbewerb, der sich auf die Zielgruppe &quot;Senioren&quot; fokussiert. Die Bewerbung l\u00e4uft bis 30.6.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/32238\/senovation-award\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SENovation Award: Bewerbt Euch als seniorenfreundliches Startup jetzt! - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Mit dem SENovation Award gibt es nun einen Wettbewerb, der sich auf die Zielgruppe &quot;Senioren&quot; fokussiert. Die Bewerbung l\u00e4uft bis 30.6.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/32238\/senovation-award\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-18T14:40:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-06-18T14:43:40+00:00\" \/>\n<meta name=\"author\" content=\"Helen Duran\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Helen Duran\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/\",\"url\":\"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/\",\"name\":\"SENovation Award: Bewerbt Euch als seniorenfreundliches Startup jetzt! - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/01\/Unbenannte-Anlage-00264.jpg\",\"datePublished\":\"2018-06-18T14:40:12+00:00\",\"dateModified\":\"2018-06-18T14:43:40+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e\"},\"description\":\"Mit dem SENovation Award gibt es nun einen Wettbewerb, der sich auf die Zielgruppe \\\"Senioren\\\" fokussiert. Die Bewerbung l\u00e4uft bis 30.6.\",\"breadcrumb\":{\"@id\":\"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#primaryimage\",\"url\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/01\/Unbenannte-Anlage-00264.jpg\",\"contentUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/01\/Unbenannte-Anlage-00264.jpg\",\"width\":1840,\"height\":1228,\"caption\":\"Helping old woman use a tablet computer\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cms.munich-startup.net\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SENovation Award: Bewerbt Euch als seniorenfreundliches Startup jetzt!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cms.munich-startup.net\/#website\",\"url\":\"https:\/\/cms.munich-startup.net\/\",\"name\":\"Munich Startup\",\"description\":\"Das offizielle Startup-Portal f\u00fcr M\u00fcnchen\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cms.munich-startup.net\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e\",\"name\":\"Helen Duran\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g\",\"caption\":\"Helen Duran\"},\"description\":\"Als Redakteurin ist die Wirtschaftsgeografin Helen Duran seit 2015 f\u00fcr Euch in der hiesigen Gr\u00fcnderszene unterwegs. Sie ist neugierig auf Eure spannenden Startup-Geschichten!\",\"url\":\"https:\/\/cms.munich-startup.net\/en\/author\/huettl\/\"}]}<\/script>\n<meta property=\"og:image\" content=\"https:\/\/cms.munich-startup.net\/en\/wp-content\/uploads\/2018\/01\/Unbenannte-Anlage-00264.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1840\" \/>\n\t<meta property=\"og:image:height\" content=\"1228\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SENovation Award: Apply now as a senior-friendly startup! - Munich Startup","description":"The SENovation Award is a competition focused on the senior citizen target group. Applications are open until June 30.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cms.munich-startup.net\/en\/32238\/senovation-award\/","og_locale":"en_US","og_type":"article","og_title":"SENovation Award: Bewerbt Euch als seniorenfreundliches Startup jetzt! - Munich Startup","og_description":"Mit dem SENovation Award gibt es nun einen Wettbewerb, der sich auf die Zielgruppe \"Senioren\" fokussiert. Die Bewerbung l\u00e4uft bis 30.6.","og_url":"https:\/\/cms.munich-startup.net\/en\/32238\/senovation-award\/","og_site_name":"Munich Startup","article_publisher":"https:\/\/www.facebook.com\/munichstartup\/","article_published_time":"2018-06-18T14:40:12+00:00","article_modified_time":"2018-06-18T14:43:40+00:00","author":"Helen Duran","twitter_card":"summary_large_image","twitter_creator":"@munich_startup","twitter_site":"@munich_startup","twitter_misc":{"Written by":"Helen Duran","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/","url":"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/","name":"SENovation Award: Apply now as a senior-friendly startup! - Munich Startup","isPartOf":{"@id":"https:\/\/cms.munich-startup.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#primaryimage"},"image":{"@id":"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#primaryimage"},"thumbnailUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/01\/Unbenannte-Anlage-00264.jpg","datePublished":"2018-06-18T14:40:12+00:00","dateModified":"2018-06-18T14:43:40+00:00","author":{"@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e"},"description":"The SENovation Award is a competition focused on the senior citizen target group. Applications are open until June 30.","breadcrumb":{"@id":"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cms.munich-startup.net\/32238\/senovation-award\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#primaryimage","url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/01\/Unbenannte-Anlage-00264.jpg","contentUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/01\/Unbenannte-Anlage-00264.jpg","width":1840,"height":1228,"caption":"Helping old woman use a tablet computer"},{"@type":"BreadcrumbList","@id":"https:\/\/cms.munich-startup.net\/32238\/senovation-award\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cms.munich-startup.net\/"},{"@type":"ListItem","position":2,"name":"SENovation Award: Bewerbt Euch als seniorenfreundliches Startup jetzt!"}]},{"@type":"WebSite","@id":"https:\/\/cms.munich-startup.net\/#website","url":"https:\/\/cms.munich-startup.net\/","name":"Munich Startup","description":"The official startup portal for Munich","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cms.munich-startup.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e","name":"Helen Duran","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g","caption":"Helen Duran"},"description":"As an editor, economic geographer Helen Duran has been working for you in the local startup scene since 2015. She&#039;s curious to hear your exciting startup stories!","url":"https:\/\/cms.munich-startup.net\/en\/author\/huettl\/"}]},"og_image":[{"width":1840,"height":1228,"url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2018\/01\/Unbenannte-Anlage-00264.jpg","type":"image\/jpeg"}]},"_showyear":"","_inactive":"","_show_financing":"","_hide_on_map":"","_edit_lock":"1588675538:26","_edit_last":"22","_yoast_wpseo_focuskw":"SENovation Award","_yoast_wpseo_metadesc":"Mit dem SENovation Award gibt es nun einen Wettbewerb, der sich auf die Zielgruppe \"Senioren\" fokussiert. Die Bewerbung l\u00e4uft bis 30.6.","_yoast_wpseo_linkdex":"85","_thumbnail_id":"32385","wbounce_status":"default","_yoast_wpseo_primary_category":"5635","_yoast_wpseo_focuskw_text_input":"SENovation Award","_yoast_wpseo_content_score":"90","ms_image_format":"","_ms_image_format":"","ms_dachzeile":"","_ms_dachzeile":"","ms_bump_post_date":"","_ms_bump_post_date":"","guest_author_name":"","_guest_author_name":"","guest_author_image":"","_guest_author_image":"","guest_author_description":"","_guest_author_description":"","ms_post_image_caption":"","_ms_post_image_caption":"","ms_post_image_credit":"","_ms_post_image_credit":"","suppress_startupbox":"","_suppress_startupbox":"","_yoast_wpseo_estimated-reading-time-minutes":"","_wp_old_date":"","_yoast_wpseo_title":"","_yoast_wpseo_wordproof_timestamp":"","footnotes":"","easy_language_simplification_original_id":"","easy_language_source_language":"","easy_language_simplification_language":"","easy_language_api":"","easy_language_prevent_automatic_mode":"","_wp_old_slug":"","_wp_trash_meta_status":"","_wp_trash_meta_time":"","easy_language_simplification_state_changed_from":"","easy_language_de_EL_changed":"","ms_competition_deadline":"","_ms_competition_deadline":"","_wpbitly":"","enclosure":"","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","wbounce_template":"","wbounce_title":"","wbounce_text":"","wbounce_cta":"","wbounce_url":"","wbounce_override":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_oembed_7131efca3705e16bd9da2c41df237660":"","_oembed_time_7131efca3705e16bd9da2c41df237660":"","_pprredirect_type":"","_pprredirect_url":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","_newsletterglue":"","easy_language_text_language":"","_wp_desired_post_slug":"","_relevanssi_noindex_reason":"","_links":{"self":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/32238"}],"collection":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/comments?post=32238"}],"version-history":[{"count":1,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/32238\/revisions"}],"predecessor-version":[{"id":60142,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/32238\/revisions\/60142"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media\/32385"}],"wp:attachment":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media?parent=32238"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/categories?post=32238"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/tags?post=32238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}