{"id":20857,"date":"2017-03-11T00:25:05","date_gmt":"2017-03-10T23:25:05","guid":{"rendered":"http:\/\/cms.munich-startup.net\/?p=20857"},"modified":"2017-03-28T12:15:47","modified_gmt":"2017-03-28T10:15:47","slug":"sxsw-day-1-how-weird-is-austin","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/20857\/sxsw-day-1-how-weird-is-austin\/","title":{"rendered":"SXSW \u2013 Day 1: How weird is Austin?"},"content":{"rendered":"<div class=\"entry-content\"><p><strong>The South by Southwest Conference (SXSW) has begun: The startup, music, film, and creative festival opened its doors yesterday. We&#039;re on-site and will be giving you daily insights into the festival from the Texas capital of Austin.<br \/>\n<\/strong><\/p>\n<p>When people talk about SXSW, it often sounds like &quot;Burning Man&quot; for techies and creatives: geeks and visionaries everywhere you look. The first impression is different: Friday morning, the first day of SXSW, the streets of Austin still seem quite relaxed. Throughout the day, the flow of pedestrians swells, and on the streets, even away from the convention center, you can increasingly hear snatches of talk about events in the coming days. Overall, Austin, a city with just under a million inhabitants, is expecting more than 100,000 visitors.<\/p>\n<p>https:\/\/www.instagram.com\/p\/BRdlip5j3Lr\/?taken-by=munich_startup<\/p>\n<h3>Three in One<\/h3>\n<p>But what is it all about? The &quot;SXSW Conference and Festivals&quot;\u2014the somewhat cumbersome full name of the nine-day event\u2014brings together three thematic branches: &quot;Interactive&quot; focuses on entrepreneurship, startups, tech, internet politics, and culture. There&#039;s also the music section, with which the festival began in 1987, and the film section. For the first time, all events are taking place on the same days. Yesterday, for example, Terrance Malick&#039;s new film &quot;Song to Song&quot; celebrated its world premiere in Austin\u2014with (the real) Ryan Gosling and Michael Fassbender on the red carpet. SXSW thus combines three conferences and festivals.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">The Gosling has landed. <a href=\"https:\/\/twitter.com\/hashtag\/SXSW?src=hash&amp;ref_src=twsrc%5Etfw\">#SXSW<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/SXSW2017?src=hash&amp;ref_src=twsrc%5Etfw\">#SXSW2017<\/a> <a href=\"https:\/\/t.co\/Kb4j04hkKO\">pic.twitter.com\/Kb4j04hkKO<\/a><\/p>\n<p>\u2014 RSVPATX.com Parties &amp; Events during SXSW 2025 (@RSVPATX) <a href=\"https:\/\/twitter.com\/RSVPATX\/status\/840383179664064517?ref_src=twsrc%5Etfw\">March 11, 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<h3>\u201cKeep Austin weird\u201d<\/h3>\n<p>The festival and its atmosphere are closely linked to the city of Austin. Under the motto &quot;Keep Austin weird,&quot; the Texas capital demonstrates its self-image as a progressive hub in a rather conservative state.<\/p>\n<p>The local startup scene seems to feel comfortable with the city&#039;s progressive image. <strong>Ben Thoma<\/strong>, who hosts the local events of the networking breakfast series CreativeMornings, sums it up:<\/p>\n<blockquote><p>\u201cAustin is a town where collaboration trumps competition.\u201d<\/p><\/blockquote>\n<p>In other words: friendly \u201cweirdness\u201d trumps pure profit-seeking.<\/p>\n<p>The open-minded SXSW spirit is also what companies and stakeholders seek: The event is considered an excellent place to bring new ideas to the public. For example, Twitter wasn&#039;t launched at SXSW in 2007, as is often rumored, but it gained the necessary momentum after its presentation there. It&#039;s therefore not really surprising that the Chinese electric car manufacturer NIO is presenting its concept car Eve for the first time at SXSW.<\/p>\n<figure id=\"attachment_20859\" aria-labelledby=\"figcaption_attachment_20859\" class=\"wp-caption aligncenter\" ><a href=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/DSC00274_2.jpg\"><img decoding=\"async\" class=\"wp-image-20859 size-large\" src=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/DSC00274_2-880x587.jpg\" alt=\"NIO design chief Kris Tomasson presents the Eve. (Photo: Munich Startup)\" width=\"585\" height=\"390\" srcset=\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/DSC00274_2-880x587.jpg 880w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/DSC00274_2-600x400.jpg 600w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/DSC00274_2-768x512.jpg 768w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/DSC00274_2-1200x800.jpg 1200w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/DSC00274_2-440x293.jpg 440w, https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/DSC00274_2.jpg 2000w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/><\/a><figcaption id=\"figcaption_attachment_20859\" class=\"wp-caption-text\">NIO design chief Kris Tomasson presents Eve. (Photo: Munich Startup)<\/figcaption><\/figure>\n<p>The car&#039;s impressive design is being developed in the Munich office. Additional components come from San Jose, Shanghai, and London. NIO&#039;s US CEO\u00a0 <strong>Padmasree Warrior\u00a0<\/strong> says at the presentation:<\/p>\n<blockquote><p>\u201cWe are a global startup.\u201d<\/p><\/blockquote>\n<h3>\u201cServus meets Howdy\u201d \u2014 that\u2019s what happens in the Bavarian Startup Village<\/h3>\n<p>The startup scene in Munich and Bavaria is <a href=\"\/en\/19691\/sxsw-bavarian-german-house\/\">own events in the German House<\/a> present. A whole delegation of startup founders and stakeholders from the ecosystem has also rented several houses just outside the city center. We also report on the &quot;<strong>Bavarian Startup Village<\/strong>&quot; out of.<\/p>\n<p>In daily videos, the <a href=\"\/en\/ecosystem\/werk1muenchen\/\"><strong>Plant1<\/strong><\/a> Bavarian startups traveling with us will be presenting their videos at the Bavarian Startup Village. Of course, we&#039;d love to share these videos. Enjoy!<\/p>\n<p>https:\/\/www.facebook.com\/werk1muenchen\/videos\/vb.154417924705456\/788267921320450\/?type=3&#038;theater<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The South by Southwest Conference (SXSW) has begun: The startup, music, film, and creative festival opened its doors yesterday. We&#039;re on-site, bringing you daily insights from the festival in the Texas capital of Austin. When people talk about SXSW, it often sounds like &quot;Burning Man&quot; for techies and...<\/p>","protected":false},"author":26,"featured_media":20860,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5638,1],"tags":[62],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SXSW - Tag 1: Wie weird ist Austin? - Munich Startup<\/title>\n<meta name=\"description\" content=\"Die SXSW hat begonnen. Wir sind vor Ort und geben Euch t\u00e4glich einen Eindruck vom Festival aus der texanischen Hauptstadt Austin.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/20857\/sxsw-day-1-how-weird-is-austin\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SXSW - Tag 1: Wie weird ist Austin? - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Die SXSW hat begonnen. Wir sind vor Ort und geben Euch t\u00e4glich einen Eindruck vom Festival aus der texanischen Hauptstadt Austin.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/20857\/sxsw-day-1-how-weird-is-austin\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-10T23:25:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-03-28T10:15:47+00:00\" \/>\n<meta name=\"author\" content=\"Simon Tischer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Simon Tischer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/20857\/sxsw-tag-1-wie-weird-ist-austin\/\",\"url\":\"https:\/\/cms.munich-startup.net\/20857\/sxsw-tag-1-wie-weird-ist-austin\/\",\"name\":\"SXSW - Tag 1: Wie weird ist Austin? - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/20857\/sxsw-tag-1-wie-weird-ist-austin\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/20857\/sxsw-tag-1-wie-weird-ist-austin\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2017\/03\/IMG_20170310_105511.jpg\",\"datePublished\":\"2017-03-10T23:25:05+00:00\",\"dateModified\":\"2017-03-28T10:15:47+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/cab6cd082a88a9e4b2d6ca61a9031a4d\"},\"description\":\"Die SXSW hat begonnen. 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