{"id":118271,"date":"2026-03-19T09:29:00","date_gmt":"2026-03-19T08:29:00","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=118271"},"modified":"2026-03-17T14:15:06","modified_gmt":"2026-03-17T13:15:06","slug":"red-alert-for-openai-an-opportunity-for-munich-startups","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/118271\/red-alert-for-openai-an-opportunity-for-munich-startups\/","title":{"rendered":"Red alert at OpenAI: Why the AI power struggle opens up new opportunities for Munich startups"},"content":{"rendered":"
\n

A race without a clear winner<\/h2>\n\n\n\n

For a long time, OpenAI with ChatGPT was considered uncatchable. But this certainty is crumbling. Google is countering with Gemini \u2013 multimodal, deeply integrated into existing products, and with enormous reach.<\/p>\n\n\n\n

AI expert Gitta Kutyniok<\/a><\/strong> LMU assesses this giant race in the Munich Startup Interview:<\/p>\n\n\n\n

\n

"I think this is a very interesting development. I believe it clearly shows that the AI race, even for the major basic models, is far from over, that it's a back-and-forth process, and that new companies, especially the big giants, are constantly presenting new models."<\/p>\n<\/blockquote>\n\n\n\n

This dynamic is fundamentally changing the market. Instead of one dominant player, a fluid balance of power is emerging \u2013 and therein lies the opportunity for Munich-based AI startups.<\/p>\n\n\n\n

When the big players fight each other, gaps are created.<\/h2>\n\n\n\n

Also Sebastian Flick<\/strong>, co-founder of the Munich startup Branchly<\/a>, is closely observing this development:<\/p>\n\n\n\n

\n

"Overall, it's interesting to see that Gemini has caught up again. True to the motto: The Empire strikes back."<\/p>\n<\/blockquote>\n\n\n\n

But while Google and OpenAI try to outdo each other, they pursue a similar strategy: they build increasingly comprehensive solutions designed to cover as many use cases as possible simultaneously. This, however, creates gaps for specialized providers. And these niches now need to be filled. Flick adds:<\/p>\n\n\n\n

\n

"This presents a great opportunity because the big players are fighting each other and want to build the most comprehensive solution, while specialized solutions from Germany have very good opportunities here."<\/p>\n<\/blockquote>\n\n\n\n

The German advantage: trust, proximity, specialization<\/h2>\n\n\n\n

While US corporations primarily focus on scaling, in Germany a different factor plays a crucial role: trust.<\/p>\n\n\n\n

\n

"It's about finding a trustworthy provider. And for many, trustworthy simply means an approachable provider who talks to me, who takes me under their wing. Because everything is so fast-paced, companies need someone who says: No matter what happens, we'll go down this AI path together." <\/p>\n<\/blockquote>\n\n\n\n

Flick, who built just such a trustworthy AI language tool with Branchly, says: Because many companies are only at the beginning of their AI adoption, they are looking not only for technology, but also for guidance. <\/p>\n\n\n\n

Another advantage lies in Europe's data landscape. While large US companies often have only limited access to sensitive industrial data, this opens up new opportunities for local providers. Kutyniok emphasizes:<\/p>\n\n\n\n

\n

"Europe, and Germany in particular, has a huge treasure trove of data to unlock, for example in the automotive industry, where enormous amounts of highly relevant data have been generated over the years, data to which large international corporations often have no direct access. And therein lies a great opportunity for local providers and startups."<\/p>\n<\/blockquote>\n\n\n\n

In an industrial environment like Munich, this can create a real competitive advantage, provided that startups seize this opportunity.<\/p>\n\n\n

\n
\"\"
The battle of the giants can be an opportunity for Munich startups.<\/em> ((Symbolic image, AI-generated)<\/em><\/figcaption><\/figure><\/div>\n\n\n

Efficiency over size: A second chance<\/h2>\n\n\n\n

Besides specialization, a second major area of opportunity is emerging for European startups: a conscious focus on efficient, resource-saving AI. While models like Gemini or ChatGPT are becoming increasingly larger and energy-intensive, European providers could deliberately pursue a different path. AI expert Kutyniok says:<\/p>\n\n\n\n

\n

"The second direction involves more efficient, sustainable, and energy-efficient models. This not only aligns with European values and regulations, but also with the economic framework."<\/p>\n<\/blockquote>\n\n\n\n

In parallel, the market is undergoing a fundamental shift in its logic. The underlying model is becoming less and less important. Instead, concrete benefits are taking center stage. Companies are primarily interested in whether an application functions reliably and delivers genuine added value. For startups, this means they don't have to compete with the resources of tech giants, but can differentiate themselves through effective use cases and tailored solutions.<\/p>\n\n\n\n

What needs to happen now<\/h2>\n\n\n\n

As great as the opportunities are, scaling remains a key challenge. Especially when startups grow and require larger sums of money, they quickly encounter structural limitations in Germany and Europe. Kutyniok makes it clear that there is often a lack of sufficient available capital as soon as companies want to scale beyond a certain size. In addition, there is a cultural factor: In her view, a comparatively low appetite for risk further stifles the pace of innovation.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

When OpenAI internally declared "red alert" at the beginning of December last year, it was more than just industry news. It was a signal: Competition in the artificial intelligence market is more open than ever. Google, with its Gemini model, has significantly caught up and is putting pressure on the previous market leader. What initially sounds like a battle of the tech giants, on closer inspection, primarily opens up new opportunities for smaller players. Now could be the perfect time, especially for Munich-based AI startups. We spoke with AI expert Gitta Kutyniok from LMU Munich and Branchly founder Sebastian Flick about this.<\/p>","protected":false},"author":50,"featured_media":118275,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1091,5637,5638,1083],"tags":[5122,731,2258,153],"acf":[],"yoast_head":"\nAlarmstufe Rot bei OpenAI: Warum der KI-Machtkampf M\u00fcnchner Startups neue Chancen er\u00f6ffnet - Munich Startup<\/title>\n<meta name=\"description\" content=\"Alarmstufe Rot bei OpenAI: Warum der KI-Wettkampf mit Google neue Chancen f\u00fcr M\u00fcnchner Startups er\u00f6ffnet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/118271\/red-alert-for-openai-an-opportunity-for-munich-startups\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alarmstufe Rot bei OpenAI: Warum der KI-Machtkampf M\u00fcnchner Startups neue Chancen er\u00f6ffnet - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Alarmstufe Rot bei OpenAI: Warum der KI-Wettkampf mit Google neue Chancen f\u00fcr M\u00fcnchner Startups er\u00f6ffnet.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/118271\/red-alert-for-openai-an-opportunity-for-munich-startups\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-19T08:29:00+00:00\" \/>\n<meta name=\"author\" content=\"Kyrill Ring\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kyrill Ring\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/\",\"url\":\"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/\",\"name\":\"Alarmstufe Rot bei OpenAI: Warum der KI-Machtkampf M\u00fcnchner Startups neue Chancen er\u00f6ffnet - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-17.-Maerz-2026-11_40_05.jpg\",\"datePublished\":\"2026-03-19T08:29:00+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/2a39c8b6c59ed840108cf4710b620656\"},\"description\":\"Alarmstufe Rot bei OpenAI: Warum der KI-Wettkampf mit Google neue Chancen f\u00fcr M\u00fcnchner Startups er\u00f6ffnet.\",\"breadcrumb\":{\"@id\":\"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#primaryimage\",\"url\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-17.-Maerz-2026-11_40_05.jpg\",\"contentUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-17.-Maerz-2026-11_40_05.jpg\",\"width\":1536,\"height\":1024,\"caption\":\"ChatGPT liefert sich ein Kopf-an-Kopf-Rennen mit Gemini\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cms.munich-startup.net\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Alarmstufe Rot bei OpenAI: Warum der KI-Machtkampf M\u00fcnchner Startups neue Chancen er\u00f6ffnet\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cms.munich-startup.net\/#website\",\"url\":\"https:\/\/cms.munich-startup.net\/\",\"name\":\"Munich Startup\",\"description\":\"Das offizielle Startup-Portal f\u00fcr M\u00fcnchen\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cms.munich-startup.net\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/2a39c8b6c59ed840108cf4710b620656\",\"name\":\"Kyrill Ring\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b28dac9ce0cf5f781bc8792b95f2eba3?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b28dac9ce0cf5f781bc8792b95f2eba3?s=96&d=blank&r=g\",\"caption\":\"Kyrill Ring\"},\"description\":\"Kyrill Ring hat 15 Jahre lang als Live-Reporter f\u00fcrs Fernsehen gearbeitet und ist seit Juli 2025 als Brand & Communications Manager bei Munich Startup t\u00e4tig. Hier verantwortet er neben seiner Arbeit als Redakteur f\u00fcr die Webseite neue Formate wie den Videopodcast Pitch&People.\",\"url\":\"https:\/\/cms.munich-startup.net\/en\/author\/kyrillring\/\"}]}<\/script>\n<meta property=\"og:image\" content=\"https:\/\/cms.munich-startup.net\/en\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-17.-Maerz-2026-11_40_05.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Red alert at OpenAI: Why the AI power struggle opens up new opportunities for Munich startups - Munich Startup","description":"Red alert at OpenAI: Why the AI competition with Google opens up new opportunities for Munich startups.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cms.munich-startup.net\/en\/118271\/red-alert-for-openai-an-opportunity-for-munich-startups\/","og_locale":"en_US","og_type":"article","og_title":"Alarmstufe Rot bei OpenAI: Warum der KI-Machtkampf M\u00fcnchner Startups neue Chancen er\u00f6ffnet - Munich Startup","og_description":"Alarmstufe Rot bei OpenAI: Warum der KI-Wettkampf mit Google neue Chancen f\u00fcr M\u00fcnchner Startups er\u00f6ffnet.","og_url":"https:\/\/cms.munich-startup.net\/en\/118271\/red-alert-for-openai-an-opportunity-for-munich-startups\/","og_site_name":"Munich Startup","article_publisher":"https:\/\/www.facebook.com\/munichstartup\/","article_published_time":"2026-03-19T08:29:00+00:00","author":"Kyrill Ring","twitter_card":"summary_large_image","twitter_creator":"@munich_startup","twitter_site":"@munich_startup","twitter_misc":{"Written by":"Kyrill Ring","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/","url":"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/","name":"Red alert at OpenAI: Why the AI power struggle opens up new opportunities for Munich startups - Munich Startup","isPartOf":{"@id":"https:\/\/cms.munich-startup.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#primaryimage"},"image":{"@id":"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#primaryimage"},"thumbnailUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-17.-Maerz-2026-11_40_05.jpg","datePublished":"2026-03-19T08:29:00+00:00","author":{"@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/2a39c8b6c59ed840108cf4710b620656"},"description":"Red alert at OpenAI: Why the AI competition with Google opens up new opportunities for Munich startups.","breadcrumb":{"@id":"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#primaryimage","url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-17.-Maerz-2026-11_40_05.jpg","contentUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-17.-Maerz-2026-11_40_05.jpg","width":1536,"height":1024,"caption":"ChatGPT liefert sich ein Kopf-an-Kopf-Rennen mit Gemini"},{"@type":"BreadcrumbList","@id":"https:\/\/cms.munich-startup.net\/118271\/alarmstufe-rot-bei-open-ai-chance-fuer-muenchner-startups\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cms.munich-startup.net\/"},{"@type":"ListItem","position":2,"name":"Alarmstufe Rot bei OpenAI: Warum der KI-Machtkampf M\u00fcnchner Startups neue Chancen er\u00f6ffnet"}]},{"@type":"WebSite","@id":"https:\/\/cms.munich-startup.net\/#website","url":"https:\/\/cms.munich-startup.net\/","name":"Munich Startup","description":"The official startup portal for Munich","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cms.munich-startup.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/2a39c8b6c59ed840108cf4710b620656","name":"Kyrill Ring","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b28dac9ce0cf5f781bc8792b95f2eba3?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b28dac9ce0cf5f781bc8792b95f2eba3?s=96&d=blank&r=g","caption":"Kyrill Ring"},"description":"Kyrill Ring worked as a live television reporter for 15 years and has been Brand & Communications Manager at Munich Startup since July 2025. In addition to his work as a website editor, he is responsible for new formats such as the video podcast Pitch&People.","url":"https:\/\/cms.munich-startup.net\/en\/author\/kyrillring\/"}]},"og_image":[{"width":1536,"height":1024,"url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-17.-Maerz-2026-11_40_05.jpg","type":"image\/jpeg"}]},"_showyear":"","_inactive":"","_show_financing":"","_hide_on_map":"","_edit_lock":"1774951461:50","_edit_last":"25","_yoast_wpseo_focuskw":"OpenAI","_yoast_wpseo_metadesc":"Alarmstufe Rot bei OpenAI: Warum der KI-Wettkampf mit Google neue Chancen f\u00fcr M\u00fcnchner Startups er\u00f6ffnet.","_yoast_wpseo_linkdex":"77","_thumbnail_id":"118275","wbounce_status":"default","_yoast_wpseo_primary_category":"5637","_yoast_wpseo_focuskw_text_input":"","_yoast_wpseo_content_score":"90","ms_image_format":"contentwidth","_ms_image_format":"field_5cb8587572c8b","ms_dachzeile":"","_ms_dachzeile":"field_5cd9b7f365df5","ms_bump_post_date":"","_ms_bump_post_date":"field_5d1341edcf42a","guest_author_name":"","_guest_author_name":"field_5cee78a6016f9","guest_author_image":"","_guest_author_image":"field_5cee7914016fb","guest_author_description":"","_guest_author_description":"field_5cee78dd016fa","ms_post_image_caption":"","_ms_post_image_caption":"field_5f735b0735284","ms_post_image_credit":"","_ms_post_image_credit":"field_5f735b1435285","suppress_startupbox":"0","_suppress_startupbox":"field_60a64b0b6efc6","_yoast_wpseo_estimated-reading-time-minutes":"3","_wp_old_date":"","_yoast_wpseo_title":"","_yoast_wpseo_wordproof_timestamp":"","footnotes":"","easy_language_simplification_original_id":"","easy_language_source_language":"","easy_language_simplification_language":"","easy_language_api":"","easy_language_prevent_automatic_mode":"","_wp_old_slug":"","_wp_trash_meta_status":"","_wp_trash_meta_time":"","easy_language_simplification_state_changed_from":"","easy_language_de_EL_changed":"","ms_competition_deadline":"","_ms_competition_deadline":"","_wpbitly":"","enclosure":"","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","wbounce_template":"","wbounce_title":"","wbounce_text":"","wbounce_cta":"","wbounce_url":"","wbounce_override":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_oembed_7131efca3705e16bd9da2c41df237660":"","_oembed_time_7131efca3705e16bd9da2c41df237660":"","_pprredirect_type":"","_pprredirect_url":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","_newsletterglue":"","easy_language_text_language":"","_wp_desired_post_slug":"","_relevanssi_noindex_reason":"","_links":{"self":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/118271"}],"collection":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/comments?post=118271"}],"version-history":[{"count":4,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/118271\/revisions"}],"predecessor-version":[{"id":118293,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/118271\/revisions\/118293"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media\/118275"}],"wp:attachment":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media?parent=118271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/categories?post=118271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/tags?post=118271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}