{"id":112752,"date":"2025-09-19T07:48:00","date_gmt":"2025-09-19T05:48:00","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=112752"},"modified":"2025-12-11T13:28:27","modified_gmt":"2025-12-11T12:28:27","slug":"vidlab7-7-questions","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/112752\/vidlab7-7-questions\/","title":{"rendered":"Vidlab7: Automated sales demos with avatar"},"content":{"rendered":"<div class=\"entry-content\">\n<p><em>Update December 2025: Vidlab7 has since renamed itself Moonscale.<\/em><\/p>\n\n\n\n<p><strong><em>Munich Startup:<\/em> What does your startup do? What problem does Vidlab7 solve?<\/strong><\/p>\n\n\n\n<p><em>Fabian Beringer, Founder:<\/em> Vidlab7 is the <a href=\"\/en\/startups\/vidlab7\/\">Automation engine for sales demos and pitches<\/a>With us, companies increase their conversion rates many times over, acquire more qualified leads, fill their pipelines more efficiently, and secure predictable revenue. We close the &quot;demo gap&quot;: Companies invest millions in marketing and traffic, but most visitors drop out before even experiencing a product. Our solution: Every visitor immediately receives an interactive demo that automatically qualifies, follows up, and books meetings \u2013 supported by a real-time sales avatar. The result is measurably more conversions, direct appointments, and a faster return on investment (ROI).<\/p>\n\n\n\n<p><strong><em>Munich Startup:<\/em> But that&#039;s been around for a long time!<\/strong><\/p>\n\n\n\n<p><em>Fabian Beringer:<\/em> No \u2013 existing tools only deliver static content or require forms, appointment bookings, and sales reps. With Vidlab7, everything runs fully automatically, in real time, and is seamlessly integrated into customer relationship management (CRM) and sales workflows. An avatar ensures a personal and human approach. End-to-end automation is crucial \u2013 including emails, follow-up materials, and personalized offers. Customers benefit from more engaged prospects, higher closing rates, and predictable revenue. Customers can&#039;t get any closer to the human sales experience with artificial intelligence (AI).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The story behind Vidlab7: From e-bot7 to sales automation<\/h2>\n\n\n\n<p><strong><em>Munich Startup:<\/em> What is your founding story?<\/strong><\/p>\n\n\n\n<p><em>Fabian Beringer:<\/em> During my studies in 2016, I had my first <a href=\"\/en\/startups\/e-bot7\/\">AI company E-bot7<\/a> Our mission was to help companies improve their customer service through the use of AI. We ended up working with over 200 clients across Europe and were acquired by a NASDAQ-listed US company.<\/p>\n\n\n\n<p>During this time, we faced the same challenges every day: extremely high marketing costs, low conversion rates, unqualified leads, and excessive sales costs \u2013 factors that placed a massive strain on margins. As a founder, it was clear to me: This problem had to be solved.<\/p>\n\n\n\n<p>This is precisely where Vidlab7 comes in. Our solution relieves sales teams, increases marketing efficiency, and brings prospects into the product immediately. We instantly transform inbound traffic into qualified pipelines and revenue \u2013 with an approach that digitally replicates the human demo experience one-to-one, yet is fully automated, scalable, and available 24\/7.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The balance between humanity and automation<\/h2>\n\n\n\n<p><strong><em>Munich Startup:<\/em> What have been your biggest challenges so far?<\/strong><\/p>\n\n\n\n<p><em>Fabian Beringer:<\/em> The biggest challenge was finding the balance between automation and human touch. Our solution had to be scalable, build trust, and deliver real business value. Equally important was maximum simplicity in setup\u2014ready to use immediately without any technical expertise. As a result, customers see rapid ROI, measurable conversion increases, and no more lost leads. Now we have the &quot;human&quot; aspect with the avatar, the perfect content with demos and pitches, and optimal execution with AI agents.<\/p>\n\n\n\n<p><strong><em>Munich Startup:<\/em> How are things going?<\/strong><\/p>\n\n\n\n<p><em>Fabian Beringer:<\/em> We&#039;re already working with renowned German and international enterprise clients and have launched the first insurance avatar in Europe. At the same time, we&#039;re seeing a sharp increase in inbound flow from software and SaaS companies that want to scale but can&#039;t invest in expensive sales teams. <a href=\"https:\/\/www.vidlab7.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Vidlab7<\/a> Our customers achieve two to three times more pipeline from the same traffic, four times more demos without scheduling barriers and significantly higher conversion rates.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Munich as a location: talents, investors, tech hubs<\/h2>\n\n\n\n<p><strong><em>Munich Startup:<\/em> Where would you like to be in one year, where in five years?<\/strong><\/p>\n\n\n\n<p><em>Fabian Behringer:<\/em> In one year, we aim to set the standard for automated sales demos in Europe. In five years, we see ourselves as the leading platform for AI sales demo automation across the entire sales funnel \u2013 from the first touchpoint to contract closure. Our goal: revenue growth for our customers without additional headcount.<\/p>\n\n\n\n<p><strong><em>Munich Startup:<\/em> How have you experienced Munich as a startup location so far?<\/strong><\/p>\n\n\n\n<p><em>Fabian Beringer:<\/em> I&#039;m from Munich myself and have already traveled extensively, for which I&#039;m very grateful. Munich offers strong access to talent, investors, and companies. At the same time, we benefit from our proximity to international tech and sales hubs and the Technical University of Munich (TUM) as a driving force for innovation. Clients here particularly value the rapid implementation, measurable results, and close collaboration.<\/p>\n\n\n\n<p><strong><em>Munich Startup:<\/em> Outsource or do it yourself?<\/strong><\/p>\n\n\n\n<p><em>Fabian Beringer:<\/em> We take a hybrid approach: We develop the core technology ourselves. For scaling and specialized topics, we work with selected partners. This ensures that our customers benefit from stable technology while simultaneously being able to adapt flexibly. At the same time, we also offer components that we can replace, especially the Large Language Models (LLMs). Today&#039;s customers expect modular solutions that fit perfectly into their ecosystem.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The Munich-based startup Vidlab7 automates sales demos with avatars. The goal is to instantly qualify leads and book appointments. According to the company, this brings a human touch to automated AI processes, making sales operations more efficient, scalable, and predictable.<\/p>","protected":false},"author":22,"featured_media":112755,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5634,5638,4074,1083],"tags":[4202,1791,5383,2258,5488,1569,5382],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vidlab7: Automatisierte Sales-Demos mit Avatar - Munich Startup<\/title>\n<meta name=\"description\" content=\"Das M\u00fcnchner Startup Vidlab7 automatisiert Sales-Demos mit Avataren. Ein Interview mit Gr\u00fcnder Fabian Beringer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/112752\/vidlab7-7-questions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vidlab7: Automatisierte Sales-Demos mit Avatar - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Das M\u00fcnchner Startup Vidlab7 automatisiert Sales-Demos mit Avataren. Ein Interview mit Gr\u00fcnder Fabian Beringer.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/112752\/vidlab7-7-questions\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-19T05:48:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-11T12:28:27+00:00\" \/>\n<meta name=\"author\" content=\"Helen Duran\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Helen Duran\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/\",\"url\":\"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/\",\"name\":\"Vidlab7: Automatisierte Sales-Demos mit Avatar - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/09\/Vidlab.jpg\",\"datePublished\":\"2025-09-19T05:48:00+00:00\",\"dateModified\":\"2025-12-11T12:28:27+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e\"},\"description\":\"Das M\u00fcnchner Startup Vidlab7 automatisiert Sales-Demos mit Avataren. Ein Interview mit Gr\u00fcnder Fabian Beringer.\",\"breadcrumb\":{\"@id\":\"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#primaryimage\",\"url\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/09\/Vidlab.jpg\",\"contentUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/09\/Vidlab.jpg\",\"width\":800,\"height\":769,\"caption\":\"Vidlab7\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cms.munich-startup.net\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Vidlab7: Automatisierte Sales-Demos mit Avatar\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cms.munich-startup.net\/#website\",\"url\":\"https:\/\/cms.munich-startup.net\/\",\"name\":\"Munich Startup\",\"description\":\"Das offizielle Startup-Portal f\u00fcr M\u00fcnchen\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cms.munich-startup.net\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e\",\"name\":\"Helen Duran\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g\",\"caption\":\"Helen Duran\"},\"description\":\"Als Redakteurin ist die Wirtschaftsgeografin Helen Duran seit 2015 f\u00fcr Euch in der hiesigen Gr\u00fcnderszene unterwegs. Sie ist neugierig auf Eure spannenden Startup-Geschichten!\",\"url\":\"https:\/\/cms.munich-startup.net\/en\/author\/huettl\/\"}]}<\/script>\n<meta property=\"og:image\" content=\"https:\/\/cms.munich-startup.net\/en\/wp-content\/uploads\/2025\/09\/Vidlab.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"769\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Vidlab7: Automated Sales Demos with Avatar - Munich Startup","description":"The Munich-based startup Vidlab7 automates sales demos with avatars. An interview with founder Fabian Beringer.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cms.munich-startup.net\/en\/112752\/vidlab7-7-questions\/","og_locale":"en_US","og_type":"article","og_title":"Vidlab7: Automatisierte Sales-Demos mit Avatar - Munich Startup","og_description":"Das M\u00fcnchner Startup Vidlab7 automatisiert Sales-Demos mit Avataren. Ein Interview mit Gr\u00fcnder Fabian Beringer.","og_url":"https:\/\/cms.munich-startup.net\/en\/112752\/vidlab7-7-questions\/","og_site_name":"Munich Startup","article_publisher":"https:\/\/www.facebook.com\/munichstartup\/","article_published_time":"2025-09-19T05:48:00+00:00","article_modified_time":"2025-12-11T12:28:27+00:00","author":"Helen Duran","twitter_card":"summary_large_image","twitter_creator":"@munich_startup","twitter_site":"@munich_startup","twitter_misc":{"Written by":"Helen Duran","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/","url":"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/","name":"Vidlab7: Automated Sales Demos with Avatar - Munich Startup","isPartOf":{"@id":"https:\/\/cms.munich-startup.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#primaryimage"},"image":{"@id":"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#primaryimage"},"thumbnailUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/09\/Vidlab.jpg","datePublished":"2025-09-19T05:48:00+00:00","dateModified":"2025-12-11T12:28:27+00:00","author":{"@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e"},"description":"The Munich-based startup Vidlab7 automates sales demos with avatars. An interview with founder Fabian Beringer.","breadcrumb":{"@id":"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#primaryimage","url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/09\/Vidlab.jpg","contentUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/09\/Vidlab.jpg","width":800,"height":769,"caption":"Vidlab7"},{"@type":"BreadcrumbList","@id":"https:\/\/cms.munich-startup.net\/112752\/vidlab7-7-fragen\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cms.munich-startup.net\/"},{"@type":"ListItem","position":2,"name":"Vidlab7: Automatisierte Sales-Demos mit Avatar"}]},{"@type":"WebSite","@id":"https:\/\/cms.munich-startup.net\/#website","url":"https:\/\/cms.munich-startup.net\/","name":"Munich Startup","description":"The official startup portal for Munich","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cms.munich-startup.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/9475cba0d0a1c75be607e20a2173385e","name":"Helen Duran","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d704a78753d0b0da6407ce5550638f3d?s=96&d=blank&r=g","caption":"Helen Duran"},"description":"As an editor, economic geographer Helen Duran has been working for you in the local startup scene since 2015. She&#039;s curious to hear your exciting startup stories!","url":"https:\/\/cms.munich-startup.net\/en\/author\/huettl\/"}]},"og_image":[{"width":800,"height":769,"url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/09\/Vidlab.jpg","type":"image\/jpeg"}]},"_showyear":"","_inactive":"","_show_financing":"","_hide_on_map":"","_edit_lock":"1765456110:25","_edit_last":"25","_yoast_wpseo_focuskw":"Vidlab7","_yoast_wpseo_metadesc":"Das M\u00fcnchner Startup Vidlab7 automatisiert Sales-Demos mit Avataren. Ein Interview mit Gr\u00fcnder Fabian Beringer.","_yoast_wpseo_linkdex":"88","_thumbnail_id":"112755","wbounce_status":"default","_yoast_wpseo_primary_category":"5634","_yoast_wpseo_focuskw_text_input":"","_yoast_wpseo_content_score":"90","ms_image_format":"contentwidth","_ms_image_format":"field_5cb8587572c8b","ms_dachzeile":"7 Fragen","_ms_dachzeile":"field_5cd9b7f365df5","ms_bump_post_date":"","_ms_bump_post_date":"field_5d1341edcf42a","guest_author_name":"","_guest_author_name":"field_5cee78a6016f9","guest_author_image":"","_guest_author_image":"field_5cee7914016fb","guest_author_description":"","_guest_author_description":"field_5cee78dd016fa","ms_post_image_caption":"","_ms_post_image_caption":"field_5f735b0735284","ms_post_image_credit":"","_ms_post_image_credit":"field_5f735b1435285","suppress_startupbox":"0","_suppress_startupbox":"field_60a64b0b6efc6","_yoast_wpseo_estimated-reading-time-minutes":"1","_wp_old_date":"","_yoast_wpseo_title":"","_yoast_wpseo_wordproof_timestamp":"","footnotes":"","easy_language_simplification_original_id":"","easy_language_source_language":"","easy_language_simplification_language":"","easy_language_api":"","easy_language_prevent_automatic_mode":"","_wp_old_slug":"","_wp_trash_meta_status":"","_wp_trash_meta_time":"","easy_language_simplification_state_changed_from":"","easy_language_de_EL_changed":"","ms_competition_deadline":"","_ms_competition_deadline":"","_wpbitly":"","enclosure":"","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","wbounce_template":"","wbounce_title":"","wbounce_text":"","wbounce_cta":"","wbounce_url":"","wbounce_override":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_oembed_7131efca3705e16bd9da2c41df237660":"","_oembed_time_7131efca3705e16bd9da2c41df237660":"","_pprredirect_type":"","_pprredirect_url":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","_newsletterglue":"","easy_language_text_language":"","_wp_desired_post_slug":"","_relevanssi_noindex_reason":"","_links":{"self":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/112752"}],"collection":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/comments?post=112752"}],"version-history":[{"count":5,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/112752\/revisions"}],"predecessor-version":[{"id":115540,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/112752\/revisions\/115540"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media\/112755"}],"wp:attachment":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media?parent=112752"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/categories?post=112752"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/tags?post=112752"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}