{"id":111989,"date":"2025-08-29T09:00:00","date_gmt":"2025-08-29T07:00:00","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=111989"},"modified":"2025-08-26T09:48:27","modified_gmt":"2025-08-26T07:48:27","slug":"webmetic-7-questions","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/111989\/webmetic-7-questions\/","title":{"rendered":"Webmetic makes anonymous website visitors visible"},"content":{"rendered":"
\n

Munich Startup: <\/em>What does your startup do? What problem do you solve?<\/strong><\/p>\n\n\n\n

Yannik S\u00fc\u00df, founder of Webmetic:<\/em> Webmetic<\/a> identifies the companies behind anonymous website visitors \u2013 completely cookie-free and GDPR-compliant. The problem: 98 percent of B2B website visitors remain anonymous and disappear without making contact. This is wasted potential, because these companies have already shown interest. We recognize these visitors and enrich them with comprehensive company data: industry, size, digital presence, and contact options.<\/p>\n\n\n\n

We also offer Smart Pages, which adapt websites in real time to the company visiting them\u2014personalized headlines, relevant testimonials, and industry-specific content throughout the entire website. This transforms a static website into a dynamic sales tool.<\/p>\n\n\n\n

Our more than 200 registered users benefit from our technology to follow up specifically and increase their conversion rates. The solution makes modern B2B marketing strategies accessible to small and medium-sized businesses.<\/p>\n\n\n\n

\u201cOur unique selling point is Smart Pages\u201d<\/h2>\n\n\n\n

Munich Startup: <\/em><\/strong>But that's been around for a long time!<\/strong><\/p>\n\n\n\n

Yannik Sweet<\/em>Yes, visitor identification exists\u2014but not like this! Many providers still use cookies, which is problematic from a data protection perspective and is becoming increasingly ineffective due to browser blocking. We operate completely cookie-free, using a proprietary process that an external legal opinion has confirmed as 100 percent GDPR-compliant.<\/p>\n\n\n\n

The key difference lies in our phenomenal dataset with over 55 data fields per company \u2013 from NACE codes to digital presence to detailed company descriptions.<\/p>\n\n\n\n

Our unique selling point is Smart Pages: The website adapts to the visitor in real time. This technology enables a completely new dimension of personalization. We were specifically developed for the post-cookie era and offer a future-proof alternative that combines data protection with marketing efficiency.<\/p>\n\n\n\n

Munich Startup: <\/em><\/strong>What is your founding story?<\/strong><\/p>\n\n\n\n

Yannik Sweet<\/em>As an external IT Analytics Manager at Messe M\u00fcnchen, I was responsible for the digital analytics of all events \u2013 from IAA Mobility to Bauma. A department approached me with a request to analyze competitive solutions for visitor identification. During my research, I discovered that the existing systems were, in my opinion, legacy technology \u2013 either not GDPR-compliant or with insufficient data. Naively, I thought, "I can do better!"<\/p>\n\n\n\n

Numerous sleepless nights followed until the first prototype was ready. The topic was gradually rolled out further at Messe M\u00fcnchen, and many departments benefited directly from the data sets. I was then able to convince Condor of the idea, which, after a successful pitch, led to further momentum. Today, after its founding in January 2025, we have over 200 registered users who Webmetic<\/a> What began as an internal solution is now a standalone product that creates real added value.<\/p>\n\n\n\n

How can you be GDPR compliant without cookies?<\/h2>\n\n\n\n

Munich Startup: <\/em><\/strong>What have been your biggest challenges so far?<\/strong><\/p>\n\n\n\n

Yannik Sweet<\/em>: The technical challenge was enormous: developing a precise identification without cookies that was also legally compliant. Our system currently processes up to 4,000 data points per second \u2013 building this infrastructure and maintaining stability was a massive challenge.<\/p>\n\n\n\n

The second hurdle: building trust. "GDPR-compliant without cookies" sounds too good to be true for many. We had to prove that our technology works and is legally sound. Obtaining an external data protection report was essential, but also costly. The 14-day free trial period is a huge help today \u2013 customers immediately see the identified companies and are convinced. The biggest challenge remains balancing rapid growth with quality assurance in data processing.<\/p>\n\n\n\n

Munich Startup: <\/em><\/strong>Where would you like to be in one year, where in five years?<\/strong><\/p>\n\n\n\n

Yannik Sweet<\/em>: In a year, we want to be firmly established in the market and help many B2B companies personalize their websites. It would be great to have built a well-coordinated team and for the name Webmetic to be well-known in the B2B marketing scene. We want to be the go-to solution for cookieless visitor identification in the DACH region.<\/p>\n\n\n\n

In five years, we see ourselves as a solid, profitable company in the B2B market\u2014the standard for privacy-compliant B2B website personalization. Our goal is for Smart Pages to become as commonplace as other analytics products. We want to grow organically, continuously improve our technology, and always offer our customers real added value. Our vision: Every B2B website uses intelligent personalization, and Webmetic makes this possible.<\/p>\n\n\n\n

Munich Startup: <\/em><\/strong>How have you experienced Munich as a startup location so far?<\/strong><\/p>\n\n\n\n

Yannik Sweet<\/em>: Munich has so much to offer! We were among the final candidates for Xpreneurs from UnternehmerTUM \u2013 a fantastic opportunity for visibility and feedback. The Werk1 community made us a great offer for office space, which we haven't been able to accept yet, as our team is still too spread out across Germany.<\/p>\n\n\n\n

Baystartup's numerous events offer perfect networking opportunities, and we had competent contacts who were able to answer all our questions. A highlight was the invitation from the city of Munich to join a delegation trip to Vivatech in Paris \u2013 an incredible opportunity for international contacts. HypoVereinsbank also believed in our idea early on and gave us substantial support. Munich offers a fantastic ecosystem for B2B startups \u2013 from proximity to corporations to a vibrant startup scene.<\/p>\n\n\n\n

Organic growth in the foreground<\/h2>\n\n\n\n

Munich Startup: <\/em><\/strong>Quick exit or long breath?<\/strong><\/p>\n\n\n\n

Yannik Sweet<\/em>: We're completely bootstrapped and intend to stay that way for the time being. With Webmetic, a dream comes true: to develop something meaningful and offer our customers real added value. We're not interested in a quick exit, but in building a sustainable company that solves real problems.<\/p>\n\n\n\n

We believe in organic growth and want to maintain control over our vision. Of course, we don't rule out investors in the future, but for now, we're focused on becoming profitable and further developing our technology. Our staying power is paying off\u2014we're building something that will last and transform the B2B marketing market for good.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

98 percent of B2B website visitors remain anonymous and leave the site without contacting the company. The Munich-based startup Webmetic wants to make these visitors visible to companies \u2013 completely cookie-free and GDPR-compliant. Anonymous visitors are enriched with relevant company data such as industry, size, or digital presence, thus becoming real sales opportunities. In an interview, Webmetic founder Yannik S\u00fc\u00df explains exactly how Webmetic works and what the biggest challenges have been for the company, founded in 2024.<\/p>","protected":false},"author":24,"featured_media":111990,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5634,5638,4074,1083],"tags":[4202,417,246,5362],"acf":[],"yoast_head":"\nWebmetic macht anonyme Website-Besucher sichtbar - Munich Startup<\/title>\n<meta name=\"description\" content=\"98 Prozent von B2B-Website-Besuchern bleiben anonym und verlassen die Seite ohne Kontaktaufnahme. Webmetic will diese Besucher f\u00fcr Unternehmen sichtbar machen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/111989\/webmetic-7-questions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Webmetic macht anonyme Website-Besucher sichtbar - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"98 Prozent von B2B-Website-Besuchern bleiben anonym und verlassen die Seite ohne Kontaktaufnahme. Webmetic will diese Besucher f\u00fcr Unternehmen sichtbar machen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/111989\/webmetic-7-questions\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-29T07:00:00+00:00\" \/>\n<meta name=\"author\" content=\"Regina Bruckschl\u00f6gl\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Regina Bruckschl\u00f6gl\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/\",\"url\":\"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/\",\"name\":\"Webmetic macht anonyme Website-Besucher sichtbar - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/08\/Webmetric.jpg\",\"datePublished\":\"2025-08-29T07:00:00+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/4733256eff8ed883081bf4d616fa784f\"},\"description\":\"98 Prozent von B2B-Website-Besuchern bleiben anonym und verlassen die Seite ohne Kontaktaufnahme. Webmetic will diese Besucher f\u00fcr Unternehmen sichtbar machen.\",\"breadcrumb\":{\"@id\":\"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#primaryimage\",\"url\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/08\/Webmetric.jpg\",\"contentUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/08\/Webmetric.jpg\",\"width\":1764,\"height\":1073,\"caption\":\"Webmetic\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cms.munich-startup.net\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Webmetic macht anonyme Website-Besucher sichtbar\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cms.munich-startup.net\/#website\",\"url\":\"https:\/\/cms.munich-startup.net\/\",\"name\":\"Munich Startup\",\"description\":\"Das offizielle Startup-Portal f\u00fcr M\u00fcnchen\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cms.munich-startup.net\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/4733256eff8ed883081bf4d616fa784f\",\"name\":\"Regina Bruckschl\u00f6gl\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b783cd1e1497db1e22684a06f3369381?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b783cd1e1497db1e22684a06f3369381?s=96&d=blank&r=g\",\"caption\":\"Regina Bruckschl\u00f6gl\"},\"description\":\"Nach eigenen Startup-Erfahrungen blickt sie als Redakteurin von Munich Startup nun aus einer anderen Perspektive auf die M\u00fcnchner Startup-Szene \u2013 und entdeckt dabei jeden Tag, wie vielf\u00e4ltig das M\u00fcnchner \u00d6kosystem ist. Startup Stories, die erz\u00e4hlt werden wollen!\",\"sameAs\":[\"https:\/\/cms.munich-startup.net\"],\"url\":\"https:\/\/cms.munich-startup.net\/en\/author\/regina\/\"}]}<\/script>\n<meta property=\"og:image\" content=\"https:\/\/cms.munich-startup.net\/en\/wp-content\/uploads\/2025\/08\/Webmetric.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1764\" \/>\n\t<meta property=\"og:image:height\" content=\"1073\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Webmetic makes anonymous website visitors visible - Munich Startup","description":"98 percent of B2B website visitors remain anonymous and leave the site without contacting the company. Webmetic aims to make these visitors visible to companies.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cms.munich-startup.net\/en\/111989\/webmetic-7-questions\/","og_locale":"en_US","og_type":"article","og_title":"Webmetic macht anonyme Website-Besucher sichtbar - Munich Startup","og_description":"98 Prozent von B2B-Website-Besuchern bleiben anonym und verlassen die Seite ohne Kontaktaufnahme. Webmetic will diese Besucher f\u00fcr Unternehmen sichtbar machen.","og_url":"https:\/\/cms.munich-startup.net\/en\/111989\/webmetic-7-questions\/","og_site_name":"Munich Startup","article_publisher":"https:\/\/www.facebook.com\/munichstartup\/","article_published_time":"2025-08-29T07:00:00+00:00","author":"Regina Bruckschl\u00f6gl","twitter_card":"summary_large_image","twitter_creator":"@munich_startup","twitter_site":"@munich_startup","twitter_misc":{"Written by":"Regina Bruckschl\u00f6gl","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/","url":"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/","name":"Webmetic makes anonymous website visitors visible - Munich Startup","isPartOf":{"@id":"https:\/\/cms.munich-startup.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#primaryimage"},"image":{"@id":"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#primaryimage"},"thumbnailUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/08\/Webmetric.jpg","datePublished":"2025-08-29T07:00:00+00:00","author":{"@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/4733256eff8ed883081bf4d616fa784f"},"description":"98 percent of B2B website visitors remain anonymous and leave the site without contacting the company. Webmetic aims to make these visitors visible to companies.","breadcrumb":{"@id":"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#primaryimage","url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/08\/Webmetric.jpg","contentUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/08\/Webmetric.jpg","width":1764,"height":1073,"caption":"Webmetic"},{"@type":"BreadcrumbList","@id":"https:\/\/cms.munich-startup.net\/111989\/webmetic-7-fragen\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cms.munich-startup.net\/"},{"@type":"ListItem","position":2,"name":"Webmetic macht anonyme Website-Besucher sichtbar"}]},{"@type":"WebSite","@id":"https:\/\/cms.munich-startup.net\/#website","url":"https:\/\/cms.munich-startup.net\/","name":"Munich Startup","description":"The official startup portal for Munich","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cms.munich-startup.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/4733256eff8ed883081bf4d616fa784f","name":"Regina Bruckschl\u00f6gl","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b783cd1e1497db1e22684a06f3369381?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b783cd1e1497db1e22684a06f3369381?s=96&d=blank&r=g","caption":"Regina Bruckschl\u00f6gl"},"description":"After her own startup experiences, she now looks at the Munich startup scene from a different perspective as an editor at Munich Startup \u2013 and discovers every day how diverse the Munich ecosystem is. Startup stories that beg to be told!","sameAs":["https:\/\/cms.munich-startup.net"],"url":"https:\/\/cms.munich-startup.net\/en\/author\/regina\/"}]},"og_image":[{"width":1764,"height":1073,"url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/08\/Webmetric.jpg","type":"image\/jpeg"}]},"_showyear":"","_inactive":"","_show_financing":"","_hide_on_map":"","_edit_lock":"1757340482:25","_edit_last":"25","_yoast_wpseo_focuskw":"Webmetic","_yoast_wpseo_metadesc":"98 Prozent von B2B-Website-Besuchern bleiben anonym und verlassen die Seite ohne Kontaktaufnahme. Webmetic will diese Besucher f\u00fcr Unternehmen sichtbar machen.","_yoast_wpseo_linkdex":"73","_thumbnail_id":"111990","wbounce_status":"default","_yoast_wpseo_primary_category":"5634","_yoast_wpseo_focuskw_text_input":"","_yoast_wpseo_content_score":"60","ms_image_format":"contentwidth","_ms_image_format":"field_5cb8587572c8b","ms_dachzeile":"7 Fragen ","_ms_dachzeile":"field_5cd9b7f365df5","ms_bump_post_date":"","_ms_bump_post_date":"field_5d1341edcf42a","guest_author_name":"","_guest_author_name":"field_5cee78a6016f9","guest_author_image":"","_guest_author_image":"field_5cee7914016fb","guest_author_description":"","_guest_author_description":"field_5cee78dd016fa","ms_post_image_caption":"","_ms_post_image_caption":"field_5f735b0735284","ms_post_image_credit":"","_ms_post_image_credit":"field_5f735b1435285","suppress_startupbox":"0","_suppress_startupbox":"field_60a64b0b6efc6","_yoast_wpseo_estimated-reading-time-minutes":"6","_wp_old_date":"","_yoast_wpseo_title":"","_yoast_wpseo_wordproof_timestamp":"","footnotes":"","easy_language_simplification_original_id":"","easy_language_source_language":"","easy_language_simplification_language":"","easy_language_api":"","easy_language_prevent_automatic_mode":"","_wp_old_slug":"","_wp_trash_meta_status":"","_wp_trash_meta_time":"","easy_language_simplification_state_changed_from":"","easy_language_de_EL_changed":"","ms_competition_deadline":"","_ms_competition_deadline":"","_wpbitly":"","enclosure":"","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","wbounce_template":"","wbounce_title":"","wbounce_text":"","wbounce_cta":"","wbounce_url":"","wbounce_override":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_oembed_7131efca3705e16bd9da2c41df237660":"","_oembed_time_7131efca3705e16bd9da2c41df237660":"","_pprredirect_type":"","_pprredirect_url":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","_newsletterglue":"","easy_language_text_language":"","_wp_desired_post_slug":"","_relevanssi_noindex_reason":"","_links":{"self":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/111989"}],"collection":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/comments?post=111989"}],"version-history":[{"count":4,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/111989\/revisions"}],"predecessor-version":[{"id":112072,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/111989\/revisions\/112072"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media\/111990"}],"wp:attachment":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media?parent=111989"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/categories?post=111989"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/tags?post=111989"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}