{"id":111774,"date":"2025-08-13T01:05:00","date_gmt":"2025-08-12T23:05:00","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=111774"},"modified":"2026-02-24T09:58:44","modified_gmt":"2026-02-24T08:58:44","slug":"women-in-tech-emilia-by-keyserlingk-from-pepper","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/111774\/women-in-tech-emilia-by-keyserlingk-from-pepper\/","title":{"rendered":"Women in Tech: Emilia von Keyserlingk from Pepper"},"content":{"rendered":"<div class=\"entry-content\">\n<p><strong><em>Munich Startup: <\/em>What motivated you to start the company?<\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> To be honest, I was exhausted. As a management consultant, I was constantly on the go, my calendar was full, and my back was aching\u2014literally. I had no time for exercise, even though I knew how important exercise was.<\/p>\n\n\n\n<p>Then EMS training came into my life. A 20-minute session a week, nothing more, and suddenly my back pain disappeared. I was fitter, more upright, more energetic. The only problem was: EMS was only available in studios, expensive, with cables, a spray bottle, and a lot of effort. And then I thought: Why isn&#039;t there an easier way? Why isn&#039;t there a comfortable EMS suit for at home with guided training via an app? This question was the start of <a href=\"\/en\/startups\/pepper\/\">Pepper<\/a>I wanted a solution that really works, but is simple enough that anyone can use it.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Digression: What exactly is EMS and how does it help build muscle?<\/h2>\n\n\n\n<p>EMS stands for electrical muscle stimulation. It sounds technical, but in principle it&#039;s quite simple: gentle impulses activate the muscles. This happens with any normal movement, too; we just amplify it. And we do it in a targeted way.<\/p>\n\n\n\n<p>You put on the suit, launch the app, and train almost your entire body in just 20 minutes. It feels a bit like an intense workout with gentle vibration \u2013 and it&#039;s incredibly effective. EMS can make muscle building up to 300 percent more effective than traditional training. And because it&#039;s gentle on the joints, it&#039;s also ideal for people with back problems or little training experience. In short: muscle building without dumbbells, without equipment, without a gym \u2013 that&#039;s Pepper.<\/p>\n\n\n\n<p><strong><em>Munich Startup: <\/em>What would you have liked to have known before starting your first business?<\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> How intense the highs and lows feel. I knew starting a business was a roller coaster, but I had underestimated how personal it would be.<\/p>\n\n\n\n<p>My biggest lesson: Talk to other founders. Almost every problem has been experienced by someone before, and sometimes a short conversation is enough to gain new clarity.<\/p>\n\n\n\n<p><strong><em>Munich Startup: <\/em>How has your company been financed so far? <\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> Pepper is funded by business angels, not just with capital, but above all with knowledge. As a first-time founder, this was invaluable to me. I was able to learn from their experiences, especially in the areas of product development, sales, and international scaling.<\/p>\n\n\n\n<p><strong><em>Munich Startup: <\/em>When and where do you get the best ideas?<\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> While taking a walk. Without a cell phone. Without music. Without distractions. Being outside, thinking, breathing. That often gives me the best inspiration.<\/p>\n\n\n\n<p><strong><em>Munich Startup: <\/em>What are your 3 favorite work tools?<\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ChatGPT \u2013 perfect for quick ideas, drafts and new perspectives<\/li>\n\n\n\n<li>Notion \u2013 my central tool for organization and planning<\/li>\n\n\n\n<li>Slack \u2013 for fast and efficient communication within the team<\/li>\n<\/ul>\n\n\n\n<p><strong><em>Munich Startup: <\/em>Your top tip on pitching?<\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> Tell your own story. Authenticity beats any buzzword. If your product solves a real problem, show how it&#039;s changed your own life. That&#039;s where connection is built.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cMore capital for diverse founding teams\u201d<\/h2>\n\n\n\n<p><strong><em>Munich Startup: <\/em>Does this seem like a good time to start a business? Why?<\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> I think it&#039;s never been as exciting as it is now. New technologies, especially AI, are opening up enormous opportunities \u2013 including in the health and fitness sector. At the same time, funding has become more difficult. But: If you solve a real problem, you&#039;ll always find a way.<\/p>\n\n\n\n<p>Unfortunately, it often remains a rocky road for female founders \u2013 I would like to see more targeted support, more visibility, and more capital for diverse founding teams.<\/p>\n\n\n\n<p><strong>Which technology or industry would you focus on for your next start-up<\/strong>?<\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> Back to health! There&#039;s hardly anything more motivating than having a real, positive impact on other people&#039;s lives through your work.<\/p>\n\n\n\n<p><strong><em>Munich Startup: <\/em>In your opinion, what could be improved at the Munich startup location?<\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> Munich has great initiatives like Werk1 and a strong startup community. But accelerators that have really made a difference for me, such as <a href=\"https:\/\/www.grace-accelerator.de\/programme\/graceberlinaccelerator.html\" target=\"_blank\" rel=\"noreferrer noopener\">Grace in Berlin<\/a>, doesn&#039;t exist in this form here yet. Munich could definitely catch up!<\/p>\n\n\n\n<p><strong><em>Munich Startup: <\/em>Which founder would you like to meet in person?<\/strong>? <strong>And what would you ask her or him? <\/strong><\/p>\n\n\n\n<p><em>Emilia von Keyserlingk:<\/em> Phil Knight, the founder of Nike. I love the book <em>Shoe Dog<\/em>, in which he talks about Nike&#039;s early years. I would ask him what he would do the same today and what he would do differently in retrospect.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>With Pepper, Emilia von Keyserlingk brings effective EMS training to the home\u2014wireless, app-supported, and perfectly integrated into everyday life. The founder, with a background in industrial engineering and experience at the United Nations as well as in strategy and tech consulting, launched her company in 2021, supported by investors and a dedicated team. In this Women in Tech interview, she shares what motivated her to found the company and when and where she gets her best ideas.<\/p>","protected":false},"author":24,"featured_media":111777,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5636,1083,4586],"tags":[5355,4321,5126,4220],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Women in Tech: Emilia von Keyserlingk von Pepper - Munich Startup<\/title>\n<meta name=\"description\" content=\"Emilia von Keyserlingk bringt mit Pepper effektives EMS-Training nach Hause \u2013 kabellos, appgest\u00fctzt und perfekt in den Alltag integrierbar.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/111774\/women-in-tech-emilia-by-keyserlingk-from-pepper\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Women in Tech: Emilia von Keyserlingk von Pepper - 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