{"id":108452,"date":"2025-03-13T08:30:00","date_gmt":"2025-03-13T07:30:00","guid":{"rendered":"https:\/\/cms.munich-startup.net\/?p=108452"},"modified":"2025-03-12T11:53:19","modified_gmt":"2025-03-12T10:53:19","slug":"pina-earth-and-yello-cooperation","status":"publish","type":"post","link":"https:\/\/cms.munich-startup.net\/en\/108452\/pina-earth-and-yello-cooperation\/","title":{"rendered":"Pina Earth and Yello: Cooperation for climate-fit forests"},"content":{"rendered":"<div class=\"entry-content\">\n<p><a href=\"\/en\/95289\/pina-earth-7-questions\/\">Pina Earth<\/a>, the market leader for certified climate protection projects in German forests, and the green electricity provider Yello have launched a long-term partnership to promote forest conversion in Germany. The goal of the collaboration is to make German forests more resilient to the effects of climate change and increase their CO\u2082 storage potential through sustainable projects.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Climate-fit forest through innovative partnership<\/strong><\/h2>\n\n\n\n<p>The cooperation aims to convert monocultures into climate-resilient mixed forests. To this end, Yello is investing in four forest projects in Germany. <strong>\u2013<\/strong> More are to follow. Through the cooperation, more than two million square meters of forest are already being made climate-fit for the long term. Pina Earth relies on innovative digital solutions and scientific forest growth simulations to monitor and transparently document the progress of the projects. <strong>Gesa Biermann<\/strong>, <a href=\"\/en\/96866\/gesa-biermann-women-in-tech\/\">Founder and Managing Director of Pina Earth<\/a>, explains:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&quot;With Yello, we have gained a partner who sees climate protection not as an obligation, but as an opportunity. This partnership demonstrates how companies can take responsibility while simultaneously inspiring their customers to take real action on climate protection.&quot;<\/p>\n<\/blockquote>\n<\/blockquote>\n\n\n\n<p>Supporting Pina Earth is particularly important because healthy forests not only act as carbon sinks, but also enhance biodiversity and remain a habitat for many species. The initiative ensures that these forests are protected for the long term and play a vital role in the fight against climate change.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Climate protection contribution for Yello customers<\/strong><\/h2>\n\n\n\n<p>Since 2025, every new Yello contract for household electricity, heat, and gas has automatically included a climate contribution of \u20ac2.50 per contract. This contribution flows directly into Pina Earth projects, thus promoting sustainable forest management. Through this measure, Yello customers are actively involved in climate protection. They support the increase of ecological diversity in existing forests and the reforestation of degraded areas.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&quot;It&#039;s important to make positive changes visible on our own doorstep to inspire enthusiasm for climate protection. The climate protection contribution is a concrete measure that we implement together with our customers,&quot; <\/p>\n<\/blockquote>\n\n\n\n<p>says <strong>Patrick Bottermann<\/strong>, Head of Sustainability at <a href=\"https:\/\/www.yello.de\/\">Yello<\/a>.<\/p>\n\n\n\n<p>The collaboration demonstrates how companies from different sectors can work together to develop innovative and practical solutions for climate protection. It highlights how large companies can also take concrete steps toward a sustainable future with their customers.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The Munich-based climatetech startup Pina Earth and Yello Strom are entering into a long-term partnership to make German forests climate-fit. Together, they aim to advance the conversion of monocultures into climate-resilient mixed forests.<\/p>","protected":false},"author":24,"featured_media":108454,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5633,1],"tags":[4867,980,4640],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pina Earth und Yello: Kooperation f\u00fcr klimafitte W\u00e4lder - Munich Startup<\/title>\n<meta name=\"description\" content=\"Pina Earth und Yello Strom gehen eine langfristige Partnerschaft ein, um deutsche W\u00e4lder klimafit zu machen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.munich-startup.net\/en\/108452\/pina-earth-and-yello-cooperation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pina Earth und Yello: Kooperation f\u00fcr klimafitte W\u00e4lder - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Pina Earth und Yello Strom gehen eine langfristige Partnerschaft ein, um deutsche W\u00e4lder klimafit zu machen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cms.munich-startup.net\/en\/108452\/pina-earth-and-yello-cooperation\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Startup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/munichstartup\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-13T07:30:00+00:00\" \/>\n<meta name=\"author\" content=\"Regina Bruckschl\u00f6gl\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:site\" content=\"@munich_startup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Regina Bruckschl\u00f6gl\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/\",\"url\":\"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/\",\"name\":\"Pina Earth und Yello: Kooperation f\u00fcr klimafitte W\u00e4lder - Munich Startup\",\"isPartOf\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/03\/Team-Pina-Earth.jpg\",\"datePublished\":\"2025-03-13T07:30:00+00:00\",\"author\":{\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/4733256eff8ed883081bf4d616fa784f\"},\"description\":\"Pina Earth und Yello Strom gehen eine langfristige Partnerschaft ein, um deutsche W\u00e4lder klimafit zu machen.\",\"breadcrumb\":{\"@id\":\"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#primaryimage\",\"url\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/03\/Team-Pina-Earth.jpg\",\"contentUrl\":\"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/03\/Team-Pina-Earth.jpg\",\"width\":2400,\"height\":1921,\"caption\":\"Das Team von Pina Earth\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cms.munich-startup.net\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pina Earth und Yello: Kooperation f\u00fcr klimafitte W\u00e4lder\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cms.munich-startup.net\/#website\",\"url\":\"https:\/\/cms.munich-startup.net\/\",\"name\":\"Munich Startup\",\"description\":\"Das offizielle Startup-Portal f\u00fcr M\u00fcnchen\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cms.munich-startup.net\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/4733256eff8ed883081bf4d616fa784f\",\"name\":\"Regina Bruckschl\u00f6gl\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b783cd1e1497db1e22684a06f3369381?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b783cd1e1497db1e22684a06f3369381?s=96&d=blank&r=g\",\"caption\":\"Regina Bruckschl\u00f6gl\"},\"description\":\"Nach eigenen Startup-Erfahrungen blickt sie als Redakteurin von Munich Startup nun aus einer anderen Perspektive auf die M\u00fcnchner Startup-Szene \u2013 und entdeckt dabei jeden Tag, wie vielf\u00e4ltig das M\u00fcnchner \u00d6kosystem ist. Startup Stories, die erz\u00e4hlt werden wollen!\",\"sameAs\":[\"https:\/\/cms.munich-startup.net\"],\"url\":\"https:\/\/cms.munich-startup.net\/en\/author\/regina\/\"}]}<\/script>\n<meta property=\"og:image\" content=\"https:\/\/cms.munich-startup.net\/en\/wp-content\/uploads\/2025\/03\/Team-Pina-Earth.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1921\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pina Earth and Yello: Cooperation for climate-fit forests - Munich Startup","description":"Pina Earth and Yello Strom are entering into a long-term partnership to make German forests climate-fit.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cms.munich-startup.net\/en\/108452\/pina-earth-and-yello-cooperation\/","og_locale":"en_US","og_type":"article","og_title":"Pina Earth und Yello: Kooperation f\u00fcr klimafitte W\u00e4lder - Munich Startup","og_description":"Pina Earth und Yello Strom gehen eine langfristige Partnerschaft ein, um deutsche W\u00e4lder klimafit zu machen.","og_url":"https:\/\/cms.munich-startup.net\/en\/108452\/pina-earth-and-yello-cooperation\/","og_site_name":"Munich Startup","article_publisher":"https:\/\/www.facebook.com\/munichstartup\/","article_published_time":"2025-03-13T07:30:00+00:00","author":"Regina Bruckschl\u00f6gl","twitter_card":"summary_large_image","twitter_creator":"@munich_startup","twitter_site":"@munich_startup","twitter_misc":{"Written by":"Regina Bruckschl\u00f6gl","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/","url":"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/","name":"Pina Earth and Yello: Cooperation for climate-fit forests - Munich Startup","isPartOf":{"@id":"https:\/\/cms.munich-startup.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#primaryimage"},"image":{"@id":"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#primaryimage"},"thumbnailUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/03\/Team-Pina-Earth.jpg","datePublished":"2025-03-13T07:30:00+00:00","author":{"@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/4733256eff8ed883081bf4d616fa784f"},"description":"Pina Earth and Yello Strom are entering into a long-term partnership to make German forests climate-fit.","breadcrumb":{"@id":"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#primaryimage","url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/03\/Team-Pina-Earth.jpg","contentUrl":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/03\/Team-Pina-Earth.jpg","width":2400,"height":1921,"caption":"Das Team von Pina Earth"},{"@type":"BreadcrumbList","@id":"https:\/\/cms.munich-startup.net\/108452\/pina-earth-und-yello-kooperation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cms.munich-startup.net\/"},{"@type":"ListItem","position":2,"name":"Pina Earth und Yello: Kooperation f\u00fcr klimafitte W\u00e4lder"}]},{"@type":"WebSite","@id":"https:\/\/cms.munich-startup.net\/#website","url":"https:\/\/cms.munich-startup.net\/","name":"Munich Startup","description":"The official startup portal for Munich","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cms.munich-startup.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/4733256eff8ed883081bf4d616fa784f","name":"Regina Bruckschl\u00f6gl","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cms.munich-startup.net\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b783cd1e1497db1e22684a06f3369381?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b783cd1e1497db1e22684a06f3369381?s=96&d=blank&r=g","caption":"Regina Bruckschl\u00f6gl"},"description":"After her own startup experiences, she now looks at the Munich startup scene from a different perspective as an editor at Munich Startup \u2013 and discovers every day how diverse the Munich ecosystem is. Startup stories that beg to be told!","sameAs":["https:\/\/cms.munich-startup.net"],"url":"https:\/\/cms.munich-startup.net\/en\/author\/regina\/"}]},"og_image":[{"width":2400,"height":1921,"url":"https:\/\/cms.munich-startup.net\/wp-content\/uploads\/2025\/03\/Team-Pina-Earth.jpg","type":"image\/jpeg"}]},"_showyear":"","_inactive":"","_show_financing":"","_hide_on_map":"","_edit_lock":"1741777665:42","_edit_last":"42","_yoast_wpseo_focuskw":"Pina Earth","_yoast_wpseo_metadesc":"Pina Earth und Yello Strom gehen eine langfristige Partnerschaft ein, um deutsche W\u00e4lder klimafit zu machen.","_yoast_wpseo_linkdex":"74","_thumbnail_id":"108454","wbounce_status":"default","_yoast_wpseo_primary_category":"5633","_yoast_wpseo_focuskw_text_input":"","_yoast_wpseo_content_score":"90","ms_image_format":"contentwidth","_ms_image_format":"field_5cb8587572c8b","ms_dachzeile":"","_ms_dachzeile":"field_5cd9b7f365df5","ms_bump_post_date":"","_ms_bump_post_date":"field_5d1341edcf42a","guest_author_name":"","_guest_author_name":"field_5cee78a6016f9","guest_author_image":"","_guest_author_image":"field_5cee7914016fb","guest_author_description":"","_guest_author_description":"field_5cee78dd016fa","ms_post_image_caption":"","_ms_post_image_caption":"field_5f735b0735284","ms_post_image_credit":"","_ms_post_image_credit":"field_5f735b1435285","suppress_startupbox":"0","_suppress_startupbox":"field_60a64b0b6efc6","_yoast_wpseo_estimated-reading-time-minutes":"2","_wp_old_date":"","_yoast_wpseo_title":"","_yoast_wpseo_wordproof_timestamp":"","footnotes":"","easy_language_simplification_original_id":"","easy_language_source_language":"","easy_language_simplification_language":"","easy_language_api":"","easy_language_prevent_automatic_mode":"","_wp_old_slug":"","_wp_trash_meta_status":"","_wp_trash_meta_time":"","easy_language_simplification_state_changed_from":"","easy_language_de_EL_changed":"","ms_competition_deadline":"","_ms_competition_deadline":"","_wpbitly":"","enclosure":"","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","wbounce_template":"","wbounce_title":"","wbounce_text":"","wbounce_cta":"","wbounce_url":"","wbounce_override":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_oembed_7131efca3705e16bd9da2c41df237660":"","_oembed_time_7131efca3705e16bd9da2c41df237660":"","_pprredirect_type":"","_pprredirect_url":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","_newsletterglue":"","easy_language_text_language":"","_wp_desired_post_slug":"","_relevanssi_noindex_reason":"","_links":{"self":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/108452"}],"collection":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/comments?post=108452"}],"version-history":[{"count":4,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/108452\/revisions"}],"predecessor-version":[{"id":108463,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/posts\/108452\/revisions\/108463"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media\/108454"}],"wp:attachment":[{"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/media?parent=108452"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/categories?post=108452"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms.munich-startup.net\/en\/wp-json\/wp\/v2\/tags?post=108452"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}