Our generation values clean cosmetics, sustainable production wherever possible, and high efficacy and quality from nature. We don't want gender stereotypes, we want aesthetic design, and we want a clear conscience by not harming the earth.
But when you're pregnant for the first time, you realize it's not so easy to find something "good" to care for your baby without "nasties." With baybies, we have the answer: We offer vegan, sustainable, naturally certified baby care. We completely avoid everything that shouldn't be in our products: microplastics, PEGs, alcohols, silicones... And we avoid things that harm the environment: ingredients from overseas, long transport routes (we produce locally in the Alps), and non-recycled packaging (we use recycled plastic for our bottles and tubes).
We're rethinking baby care by avoiding gender stereotypes – our products aren't baby blue or baby pink; they're neutral in mint and beige. Thus, with babybies, we offer modern parents the modern care for their little ones they've been looking for for so long.