"All or nothing" is a golden rule of crowdfunding. If you want to be successful, you have to reach your funding goal completely or end up with nothing. In short: no crowd, no funding.
But what sounds simple is often the most difficult. Where do I find "my" crowd and how can I get them excited about my project? Building a community is the number one success factor. Yet this aspect is often underestimated in campaign planning.
To ensure your crowdfunding campaign is a success, we will show you how to properly approach community building before and during the crowdfunding campaign. Together with the team at StartinFOOD invited three successful crowdfunders whose projects and commUnity's couldn't be more different:
Margret Harfendörfer: With the musical project “UDAAN – an inspiring journey to India” and the dance group D4Dance, she brought Munich’s first Bollywood musical to the (Gasteig) stage:
https://www.startnext.com/bollywoodmusical-udaan
Susanne Schmitz (Wilde Freunde): Communications and crowdfunding professional from Ruki –Gluten-free manufacturer of spaetzle and co. wants to make gluten-free, fresh, organic pasta available everywhere through crowdfunding:https://www.startnext.com/ruki
Stefan Marshall (perplex GmbH): With the crowdfunding campaign for Junkers1, he (partially) financed the faithful replica of the historic metal aircraft on behalf of the Dessau Museum of Technology:
Further highlights await you during the networking:
Find out how you can become a certified IHK Crowdfunding Manager at the IHK Academy Munich or submit your crowdfunding campaign for campaign check.
The number of places is limited, therefore a binding Registration necessary.
More information can be found in the Facebook event.
