In March 2020, Inflight VR “experienced very, very severe cuts,” as Moritz Engler in the video for Munich Startup reports:
“Many of our clients dropped out overnight, really focused on the survival of their respective companies.”
As a result, Inflight VR's revenue suddenly plummeted. Before the crisis, the startup employed 30 people in Munich and Barcelona – today, only 12 remain. Looking back, Engler says:
“The focus was really to see what was happening to the travel industry and how we could survive as a company.”
Inflight VR: New business areas and an optimistic view of the future
In the course of this fight for survival, Inflight VR has sought new business areas for its technology outside the travel industry. Pursue developed a VR showroom for the jewelry industry.
“We took advantage of the crisis, so to speak, and tried to position our product so that it can be used much more broadly on the market.”
Another new product is aimed directly at consumers: “First Row” enables visitors to attend cultural events such as theater plays in virtual reality.
Despite the coronavirus pandemic, Inflight VR remains focused on various industries rather than a single customer base as before the crisis. The company also expects the travel industry to return as a core market. Overall, the company is therefore very optimistic about the future.
In the full video, Moritz Engler looks Gunther Rameseder, founder and CEO of Inflight VR, on #TheWorldAfterCorona:
