STARTUPSTORE N'STORIES is entering its second round. Due to the tremendous success of Germany's first crowdfunding pop-up store, a sequel will follow. From June 23 to September 30, 2017, STARTUPSTORE N'STORIES will present creative crowdfunding projects by young entrepreneurs from Munich and the surrounding area in a temporary space in the Ruffinihaus at Rindermarkt. The idea behind this project is to bring crowdfunding and the associated product innovations closer to end consumers.
The pop-up store STARTUPSTORE N' STORIES During its three-month opening period, the store will serve as a showroom, event location, and retail space all in one. Visitors to the store will have the opportunity to learn about the stories and ideas surrounding the crowdfunding projects of the participating startups, test the products on-site, and provide feedback. Crowdfunding products from the fields of fashion, design, literature, journalism, technology, and software will be presented. The goal is to win visitors as fans and supporters by allowing them to financially support the crowdfunding campaigns directly at the STARTUPSTORE N'STORIES and pre-order the products on offer.
The pop-up store offers participating crowdfunders a platform to showcase, promote, and sell their product to the crowd before, during, and after their crowdfunding campaign. STARTUPSTORE N'STORIES thus showcases an alternative form of retail, makes sensible use of vacant space, and brings crowdfunding closer to the end consumer.
Exciting ideas to touch and try out
Among the first participating startups is, for example, the young fashion company VeezThe pop-up store will launch and sell Veez's first fashion collection. It will also promote the upcoming crowdfunding campaign, which will be launched in September 2017 to pre-finance the next collection.
Another first participant is CurfboardUsing a newly developed surfskate axle, the Curfboard allows you to propel yourself elegantly using only your own body momentum, just like surfing or snowboarding. This even works uphill. The Curfboard can be tested at the STARTUPSTORE N'STORIES and will be available for purchase starting in September 2017.
iButton will launch the initial phase of its crowdfunding campaign at the opening of STARTUPSTORE N'STORIES. iButton helps women detect ovulation safely and clearly. This works in a healthy, organic, sustainable, and hormone-free way by automatically measuring body temperature while they sleep. With the financial support generated through the crowdfunding campaign, iButton aims to improve the new product, develop a strong app integration with Android and iOS apps, and conduct a scientific safety study.
The initiators
The newly formed organizing team for STARTUPSTORE N'STORIES consists of four entrepreneurs from the cultural and creative industries: Vera Bosdorf, a unique jewelry artist, Waltraut von Roda, a jewelry and handicrafts shop owner, Tanja Xeller, a book folding artist, and Dian Adhini Flügel, a qualified fashion designer.
The supporters
The opening of STARTUPSTORE N`STORIES will coincide with the launch of the new Munich crowdfunding website www.kreativ-muenchen-crowdfunding.de which is being set up by the Cultural and Creative Industries Competence Team of the City of Munich in cooperation with Startnext.
