Implement business concepts holistically and successfully
In the Business Design Bootcamp You'll learn how to harness the passion, flexibility, and speed of entrepreneurial processes for your own innovation project. The three-day training is facilitated by experts from UnternehmerTUM and the University of California, Berkeley.
The target group includes employees in business development and innovation departments, intrapreneurs, managing directors of medium-sized companies and entrepreneurs who want to grow with the challenges of innovation projects.
Curriculum
Curriculum Day 1: Recognizing Ideas and Opportunities
- Understanding customer needs
- Developing ideas and opportunities
- Creating benefit and value
Curriculum Day 2: Designing Business
- Visualize business models
Curriculum Day 3: Implementing Innovations
- Define hypotheses, plan experiments and build prototypes
- Use Minimum Viable Product and KPIs
- Customer Development Process
- Lean Innovation
Training goals:
- Understanding and practical experience in applying the business design approach
- Increased ability to identify and evaluate business opportunities
- Competencies for the design, validation, improvement and communication of business models
- Insights into lean approaches to product development and market launch.
