maiasa is an AI-powered outfit app for iOS and Android. Its name is derived from the Japanese word for "every morning" and perfectly encapsulates its mission:
As a daily habit lifestyle app, it digitizes your wardrobe and generates tailored outfit suggestions every day. The goal is for users to use their wardrobe more efficiently and get fresh inspiration for new combinations without having to spend ages agonizing in front of the mirror.
With smart weather integration, intuitive Tinder-style swipe mechanics, and a realistic virtual try-on, the maiasa makes daily styling effortless. Accompanied by a calming Zen flow and daily haikus, the app eliminates morning decision-making stress and ensures a relaxed, stylish start to every day.
Dominik Breitbach is no stranger to the startup scene: As the owner of the successful online marketing agency taismo, the Munich native knows exactly how to build and scale digital products successfully. The idea for his latest tech startup, maiasa, however, stemmed from a very personal everyday problem: Every morning he stood in front of a full wardrobe and still had "nothing to wear." Driven by the desire to end this daily decision-making stress, he developed the AI-powered outfit app. His vision for maiasa: To combine smart technology and a mindful, Zen-inspired design concept in such a way that people not only save time but also start each day relaxed and stylish. 
