© Bobbie

Bobbie can avert bankruptcy

Just two weeks after announcing its insolvency, Bobbie has secured the support of a new investor – thanks to a viral LinkedIn post. The bankruptcy of the building materials startup is now off the table.

Just earlier this month, Bobbie announced that the search for a new investor had been unsuccessful. The startup had to file for insolvency.

In a post on the LinkedIn platform, one of the founders informed about the new developments. The response to the emotional post was remarkable: one million impressions, almost 500 comments. In addition to numerous words of encouragement and a lot of support, Bobbie apparently also received concrete investment offers.

On Linkedin, Managing Director writes Alexander Gran:

"Where our existing shareholders and several venture capitalists were unwilling to finance the model, offers came from a wide variety of sources. From pure financial investors to suppliers, customers, competitors, and internet companies, everything was there. In the end, there was an exciting shortlist, and a very solvent, agile investor made the best offer, both commercially and personally."

The exact identity of the new investor and the amount of the financing are unknown. However, according to Bobbie, the sum will secure the company's liquidity for years to come. The first money flowed in such record time that the founders were able to withdraw their insolvency applications. They are therefore considered never to have been filed, as insolvency proceedings had not yet been initiated.

Bobbie has already resumed business operations and is serving projects, suppliers, and customers as before. In a circular email to business partners of the startup is it [called:

"We now look to the future with renewed strength. We will continue to work on the automation and efficiency of building materials procurement and will use the new resources to massively expand our sales and service. To simplify our customers' lives and make the purchasing process faster and more cost-effective, our IT team will focus more on e-procurement, digital twins, AI tendering, and intelligent building materials data. Our sales efforts will continue to expand at all levels, and we will further expand our key account teams to finally be able to process all inquiries."

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