With its reusable shipping system, Hey Circle aims to make e-commerce more sustainable. The company has been able to Startup has now secured impact investor Capacura as lead investor for its seed financing round. Gateway Ventures, CK Venture, Super Angels, Brangs + Heinrich, and other business angels have also participated. The €1.5 million raised will be used to strengthen the startup's sales and IT team, expand production capacity, and Product portfolio be expanded.
Ingo Dahm, Managing Director of Capacura GmbH, emphasizes:
"We promise our partners that they can invest with us in the best startups and thereby make the world a little better. That's why Hey Circle, with its system of reusable packaging and sophisticated IT solution, is a perfect addition to our portfolio."
Katja Ruhnke, Managing Director of CK Venture Capital GmbH, says:
"At Hey Circle, there's the golden triangle of an innovative, sustainable idea, a great management team, and promising implementation. Hey Circle is an asset for anyone who wants to combine sustainability and logistics."
Just last week, the Munich-based startup announced that it was strengthening its leadership team with Rebecca Steinke as COO. Steinke joins from e-commerce giant Amazon, where she held several management roles in logistics for five years. She will now work alongside Doris Diebold (CEO) and Morris Kurz (CTO).
Diebold, Founder and CEO, comments on the investment:
"We are pleased to have investors on our side who support us not only financially but also with various professional expertise and who share our vision for a sustainable mail order business."
By 2028, Hey Circle aims to replace 80 million single-use packaging items with more environmentally friendly shipping packaging. According to the company, a Hey Circle box can reduce waste by up to 94 percent and CO2 emissions by three-quarters compared to single-use cardboard. Thirty companies, including Drykorn and Austrian Post, are already among the startup's customers. The company is also conducting test projects with partners such as Trigema.
