The Munich startup Plantura brings together things that at first glance only partially fit together: gardening, smart data and sustainability. In an interview with Munich Startup The three founders, Felix Lill, Melissa Raupach, and Dominik Cadmus, say: "Our vision is to make sustainable gardening possible for everyone. This requires a place where sustainable products meet instructional and inspiring content, and we are creating precisely this digital hub with Plantura." According to the company, the demand for sustainable gardening products is extremely high. (Photo: Plantura)