Ryd's solution works via app or through integration into intelligent vehicle systems. According to the company, it is currently accepted at 3,000 partner petrol stations in seven countries. With the money from BP, the startup now penetrate new international markets. The oil company, in turn, hopes to expand the digital payment options for its customers. In addition, Daniela Proske, Managing Partner at BP Ventures, Member of the Board of Ryd.
Alex Jensen, Senior Vice President Mobility and Convenience, Europe and Southern Africa at BP, said:
"Digital in-car payments are an integral part of the seamless and convenient experience that customers increasingly expect. Ryd's technology can help deliver just that for a growing range of services. Our investment and partnership will help BP offer these digital services across Europe, providing our customers with a simpler and more enjoyable experience."
BP is the “perfect match” for the Ryd network
Oliver Götz, Founder and Executive Chairman of Ryd, says:
"BP is the perfect addition to our impressive network. With Ryd, we want to enable uncomplicated and secure interactions with cars. BP is the final piece in our puzzle, completing our ecosystem with strong strategic partners across all our business areas: finance, automotive, and energy. Like Ryd and its partners, BP expects millions of drivers to switch to direct digital payment systems connected to both vehicle data and payment systems at petrol stations and beyond. This new form of payment is much faster, easier, and more convenient. Ryd is poised to lead this movement in Europe."
And Sandra Dax, CEO of Ryd, adds:
"The partnership with BP will help meet this demand and accelerate the growth of our network and ecosystem across Europe. It will help Ryd become even more attractive to end customers and new in-car and in-app payment partners. The expected launch of the first BP stations is planned for the fourth quarter and will usher in a period of exciting growth across Europe."