Apaleo has developed an open, API-based cloud platform that allows hotels and serviced apartments to create a customized technology stack. The Munich-based company's property management and payment system is complemented by the integration of third-party applications and in-house solutions. In this way, the startup aims to enable each hotel to individually realize its ideal guest experience and optimal employee experience.
Hotelhero, in turn, is considered a trusted software information source for hoteliers worldwide. The marketplace allows hoteliers to review software solutions and receive tailored recommendations based on market share data, their own individual hotel criteria, and user-generated reviews. The startup was founded in 2017 in Berlin by Julien Schmit, Thibault Gence, and Florian Montag. Now the two companies are merging.
"Even today, the biggest hurdle for hotels is the lack of seamlessly integrated systems due to a lack of data standardization and limited integration options. Apaleo, with its open platform and API-first approach, is uniquely positioned to deliver this standard,"
explained Florian Montag, co-founder and managing director of Hotelhero.
Apaleo: “The pandemic has accelerated this process by 5-10 years”
"The pandemic has highlighted some of our industry's most pressing challenges, particularly the need to catch up with digital technologies. Regularly updating parts of the technology stack is becoming a necessity, unnecessary operational processes must be automated, and many guests expect a digital hotel experience. The pandemic has accelerated this process by 5-10 years,"
leads Martin Reichenbach, co-founder and CEO of Apaleo. He commented on the acquisition:
“The conclusion of our Series A investments in March has given us the opportunity to bring this group of strong entrepreneurs to Apaleo. Florian, Julien, and Thibault bring not only their entrepreneurial spirit but also an extensive industry network and hotel tech expertise. With them, we will develop the Apaleo ecosystem into a pioneer in the industry."
“By joining forces with Apaleo, we plan to further develop Apaleo’s app ecosystem and build the first true plug & play app store that caters to the needs of different business types,”
so Thibault Gence, Co-founder and COO of Hotelhero.
