A Dubai-based investor is investing in the Munich-based startup Swiftalarm. The company, which markets an emergency call system, is selling 18 percent of its shares for a seven-figure sum.
HAAG Tool Investment is joining Swiftalarm as a silent partner. The deal is worth €2,750,000 to the Dubai-based investor. In addition to the investment, the buyer is granted a right of first refusal, a right of veto, a development commitment, and an obligation to maintain various patents for Germany.
“Vision of a comprehensive emergency call system”
Swiftalarm markets an emergency call system consisting of software and hardware to improve personal security. It's primarily aimed at women and children to protect themselves from attacks, but is also suitable for seniors and chronically ill people.
"The precision and clarity with which both sides expressed their wishes and negotiated them was impressive. Also impressive was the speed with which the investment company worked, despite the immense geographical distance,"
says Rudolf King, former main investor and founder of Swiftalarm. According to the company, the negotiations took only 13 days.
“I am pleased that my vision of a comprehensive emergency call system and its technical protection, which I have built up over the years through patents, was exactly what the buyer was looking for — a true win-win,”
said King.
