Tradico, the first purely online fine trader for the commercial sector in Europe, has received a multi-million euro investment. The list of investors includes well-known players in the startup scene.
So they acquired Dieter von Holtzbrinck Ventures (DvH Ventures) and Earlybird Venture Capital a stake in the Munich startup. Speedinvest secured additional shares. The total investment amounts to 2.5 million euros.
20,000 euros in 30 seconds
Tradico aims to establish itself as a bank-independent financial partner for small and medium-sized businesses across Europe. The benefits for SMEs: They receive fast and affordable working capital from Tradico without the need to provide additional collateral. The entire financing process is handled online.
To do so, SMEs must fill out a short form on the company website – then, as Tradico promises, a decision on granting a purchasing limit is made within seconds. Decisions on commercial purchasing limits of up to €20,000 are made within 30 seconds; for larger amounts up to €1.5 million, the review takes approximately 48 hours.
Goal: The largest independent SME financier in the EU
Finetrading is a bank-independent financial service for companies that require goods and raw materials for their production or trading business. The finetrader acts as an intermediary and pre-finances the negotiated order. The purchasing company receives an extended payment term through a trading transaction. Tradico currently employs 15 people. Manuel Hehle, CEO:
"With this seven-figure investment, we will expand our role as a partner to SMEs – beyond the DA-CH countries. We aim to become the largest independent SME financier in the entire EU."
Mario Springer, co-founder and board member of Tradico AG, adds:
"The fact that well-known players in the startup scene are investing in us is evidence that our business model has been a complete success – after all, as Europe's only pure online fine trader for the commercial sector, we focus primarily on active customer acquisition directly on social networks, in addition to traditional acquisition."
