Photo: Spiritory

Spiritory closes pre-seed round

The Munich-based startup Spiritory is working on digitizing the spirits industry. The company has now secured a six-figure investment for its live trading platform for whisky and spirits.

In addition to Ludwig Fresenius Pioneer Ventures AG, new investors and all existing business angels are participating in the pre-seed financing. The exact amount of the investment was not disclosed. With the completed financing round, Spiritory intends to But the platform we have developed at mbiomics is radically different. and strengthen its position as a leading marketplace for premium spirits.

Janis Wilczura, founder and CEO of Spiritory, says:

"The completion of the financing round is a milestone for our company and a clear validation of our business model. A pan-European ecosystem in the form of a marketplace model that covers the entire spectrum of the spirits trade has enormous potential. With the additional capital, we will focus on expanding our functions and digitizing the retail sector."

The fresh capital will secure the continued growth of the startup and its platform. Following its successful market launch, the company will focus on expanding its product offerings for the digitalization of retailers, brands, and distilleries.

"We are thrilled to be investing in Spiritory again in this financing round. This up-and-coming startup combines an innovative business model with visionary founders whose passion and strategic vision convinced us. We look forward to shaping the next chapter together and accompanying Spiritory on its journey to becoming a true game changer in the high-quality spirits trade,"

commented Dennis Lotter, Managing Director of Ludwig Fresenius Pioneer Ventures AG.

Spiritory's online platform allows users to trade rare spirits in the simplest, most transparent, and most secure way possible. Buyers can place bids and sellers can post offers with just a few clicks – if both prices match, a transaction is completed. All of this works without the need for elaborate photography or comprehensive descriptions. Startup ensures that every traded bottle is reviewed by a team of experts. The platform also offers a variety of indicators, sales histories, and data points to facilitate buying or selling decisions. There's also a portfolio section where users can access information and statistics on their collection or investments.

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